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Build an Email List With Active Campaign

If you’re looking to create an email list, you have several options. But how do you select the best one? ActiveCampaign recommends that you create test lists and keep more than one. It is useful to have multiple lists so that you can determine which ones are most likely convert. Also, you should look for an application that has easy-to-use interfaces and tag options. This lets you track and analyze the performance of each list with the other.

Features
One of the most effective characteristics of ActiveCampaign is the capability to segment customers based on their buying cycle. ActiveCampaign’s advanced segmentation capabilities allow you to send highly relevant emails in response to specific segments’ interests and behaviors. You can use dynamic content, such as videos and images to personalize every email. To manage your list, you can utilize the CRM built into the platform.

But, one of the major drawbacks of ActiveCampaign is its complicated process. Each step involves multiple steps, including creating segments and creating leads. While ActiveCampaign provides a wide array of in-app help articles and an extensive library of training materials however, the functionality of the system is so extensive that you may feel overwhelmed. ActiveCampaign’s emails aren’t optimized for all email clients, but they display in a suitable format on mobile devices.

Cost
If you’re in the market to build an email list for your small company, you’re probably thinking about ActiveCampaign pricing. It’s a relatively affordable service when compared to other marketing platforms, but if you want to get the most out of your marketing budget, you’ll have to do some research first. There are many options to create your list, including email segmentation and split testing.

The cost of ActiveCampaign’s email list varies based on the features you’ll need. The basic plan is free up to 500 subscribers. However, when you reach the 25,000-contact limit, you’ll be required to pay $49 per month. You can upgrade your plan during the current billing cycle to a more expensive package if you think you’ll require more functions. The cost of ActiveCampaign’s email list is contingent on the number of subscribers it has.

Interface is simple to use
Easy to use interface to build an email list using ActiveCampaign. This tool is easy to understand interface that allows you to create your welcome abandoned cart recovery, order confirmation, and downsell and upsell series of emails. You can also design your opt-in forms and connect with your prospects to offer discounts on popular coaching products. There are numerous options to choose from, and the interface is straightforward which makes it a great option for beginners.

Advanced features: ActiveCampaign offers several paid plans and subscriptions. This includes a no-cost forever plan that allows you to send as many emails as you’d like per month to up to 2000 subscribers. But it is also quite expensive in comparison to MailChimp and MailerLite and you’ll need to conduct some comparison shopping. ActiveCampaign offers advanced automation that is difficult to comprehend when you’re not familiar with the industry of email marketing.

Tags
You can apply customer and tags related to products to your contacts in ActiveCampaign. These tags let you tailor your emails based on your customers’ behavior. They are not included in any of the categories. Tags are typically used in automated systems to hide content and display essential contact information. If you’re thinking of how to make use of tags to build an email list that has an active campaign, read on to learn more.

To use tags to build an email list using ActiveCampaign You must include the names of the contacts as well as email addresses and other data to help you categorize your contacts. You can also make use of conditional content to tag multiple contacts for various actions. Conditional content is only available to ActiveCampaign and is available only on the Plus plan. It allows you to segment your subscribers in ways that decrease the number of emails sent. This lets you send highly relevant content to your subscribers.

Automated campaigns
Automated campaigns for building an email list can be incredibly effective at keeping your business at the top of your customers’ mindsby providing them with up-to-date information about the products and services that will interest them. Instead of sending out mass emails being sent to your entire contact list, personalized content can be targeted to specific customers by gender, location, education level, and other aspects. These segments can also be created according to the purchase habits of your customers. Automated email campaigns are not just beneficial for building an email database, but also for business-to-business marketing.

In the beginning, you must test the automation campaigns to ensure that they’re working as you intended. Automated emails shouldn’t be sent out in a rush to your customers. Sending too many emails simultaneously could result in customers opting out. So focus on the most important opportunities. Aside from testing the automation of your emails, you should also test different topics, subject lines, and CTAs to determine which produce the best results. You can track the performance of your marketing campaigns using specific metrics that are tailored to your objectives.

Landing page builder
If you’re building an email marketing list, you might need to think about using a landing page creator. ActiveCampaign provides a simple drag-and-drop editor, allowing even novice users to create stunning landing pages. The program also has CRM capabilities that let you keep track of leads and save valuable contact information. The platform also provides the option of managing tasks, which include daily, weekly, and quarterly tasks.

You can utilize pre-designed templates or create a completely new page with the drag-and-drop editor. With this tool it is possible to add content, alter the layout, and even include Google Analytics tracking code on the page. In just a few minutes you can design an outstanding landing page. The landingpage builder of ActiveCampaign comes with several other tools that can be used to improve your landing pages.