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Build an Email List With Active Campaign

If you’re looking for ways to build an email list, there are numerous options. How do you pick the best one? ActiveCampaign suggests you keep multiple test lists. It is beneficial to have multiple lists to determine which ones are most likely to be converted. In addition to features, search for a platform that offers an easy to use interface and tag options. This lets you observe and compare performance of different lists.

Features
One of the most effective features of ActiveCampaign is the ability to segment customers based on their stage of the buying cycle. ActiveCampaign’s advanced segmentation features allow you to send highly relevant emails in response to particular segments’ interests and behavior. To personalize every email, you can make use of dynamic content such as videos or images. You can also use the built-in CRM feature of the platform to manage your email list.

However, one of the biggest drawbacks of ActiveCampaign is its complicated process. There are numerous steps to complete each step, such as the creation of segments and a lead score. ActiveCampaign provides a variety of help articles within the app along with a comprehensive training library. But it’s so complex that you might feel overwhelmed. ActiveCampaign’s emails aren’t optimized for all email clients, however they display in a professional format on mobile devices.

Cost
If you’re in the market to create an email list for your small business, you’re probably wondering about ActiveCampaign pricing. Although the service is affordable in comparison to other email marketing platforms you will need to do some research prior to making any choices. There are many features you can use to create your list, such as email segmentation and split testing.

The cost of ActiveCampaign to build an email list varies depending on the features you’ll need. The basic plan is free for 500 subscribers. Once you’ve reached the limit of 25,000 contacts, you will have to pay $49/month. If you think you require more features you can upgrade to a more costly package in the current billing cycle. The cost of ActiveCampaign to build an email list is based on the number of subscribers it has.

Interface that is easy to use
ActiveCampaign’s interface is simple to use to create your email list. This tool comes with a user-friendly interface that allows you to create your welcome, abandoned cart recovery order confirmation, upsell/downsell emails. You can also create your opt-in forms, connect with prospects, and offer discounts on popular coaching products. It’s easy to use and comes with a variety of features.

Advanced features: ActiveCampaign offers several paid plans and subscriptions. It also offers a free forever plan which allows you to send as many emails as you like each month to up to 2000 subscribers. It’s quite costly when compared to MailChimp or MailerLite which is why it’s worth doing some comparison shopping. ActiveCampaign provides advanced automation that can be difficult to grasp if you are not familiar with the field of email marketing.

Tags
You can add customer and tags related to products to your contacts in ActiveCampaign. These tags allow you to target your emails based on your customers’ actions. They may not be included in any of the categories. Tags are used most often in automations to hide content and to display vital contact information. If you’re wondering how to make use of tags to build an email list with an active campaign, read on to learn more.

To build an email list with ActiveCampaign, you must add names of contacts emails, names, as well as other information that can help you segment your contacts. You can also make use of conditional content to tag multiple contacts for various actions. Conditional content is only available to ActiveCampaign and available only on the Plus plan. This lets you segment your subscribers in ways that reduce the amount of emails that are sent. This lets you provide relevant content to your subscribers.

Automated campaigns
Automated email marketing campaigns can be effective in keeping your business prominent among your customers. They provide them with up-to-date information about the products or services they are interested in. Instead of mass email blasts being sent to all your contact list, targeted content can be targeted to specific customers based on gender, location or education level and other aspects. These segments can also be developed according to the purchase habits of your customers. Apart from creating an email list, automated email campaigns are beneficial for businesses-to-business marketing.

First, you should always test your automation campaigns to ensure they’re performing as planned. Automated emails should not be sent in a flurry to your customers. Sending too many emails at once could lead to customers unsubscribing. Therefore, you should focus on the most important opportunities. Apart from testing the automation of your emails, it is important to also test different subject lines, content and CTAs to determine which yield the most results. You can track the effectiveness of your campaigns using customized metrics that will meet your goals.

Landing page builder
If you’re building an email marketing list, you may want to consider using a landing page builder. The drag-and-drop editor in ActiveCampaign allows you to create stunning landing pages even for most inexperienced users. ActiveCampaign also offers CRM capabilities that let you track leads and to store important contact information. The platform provides task management options that include daily, weekly and quarterly tasks.

You have the option to either use pre-made templates, or create a new one using a drag and drop editor. With this tool, you can add information, change the layout, and even add Google Analytics tracking code to your site. With just a few clicks of the mouse, you can have a beautiful landing page in just a few minutes. The landing page builder of ActiveCampaign comes with a host of other tools that can help you improve your landing pages.