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Build an Email List With Active Campaign

If you’re looking to create an email list, you have numerous options. How do you pick the best one? ActiveCampaign suggests having multiple test lists. It is beneficial to have multiple lists to determine which ones are most likely to convert. You should also look for an application that has easy-to-use interfaces and tags that are easy to use. This lets you monitor and compare performance of different lists.

Features
The most effective feature of ActiveCampaign is the ability to segment customers based on their buying stage. ActiveCampaign’s advanced segmentation tools allow you to send relevant emails to specific segments based on their interests and behaviour. To personalize every email, you can use dynamic content, such as images or videos. To manage your list, you can utilize the platform’s built in CRM.

However, one of the major drawbacks of ActiveCampaign is its overly complicated process. There are numerous steps to complete for each step, from creating segments and setting up the lead score. While ActiveCampaign provides a wide array of help content in-app and a comprehensive training library however, the functionality of the system is so extensive that you could be overwhelmed. The email campaigns of ActiveCampaign are not optimized for all email clients, but they display properly on mobile devices.

Cost
If you’re in the market to build an email list for your small-sized company, you’re probably thinking about ActiveCampaign pricing. The service is reasonably priced when compared to other marketing platforms, but if want to maximize the value of your marketing budget, you’ll have to do some research prior to. There are many features you can make use of to create your list including segmentation for emails and split testing.

The cost of ActiveCampaign to build an email list varies depending on what features you require. The basic plan is free for 500 subscribers. After you reach the limit of 25000 contacts, you’ll be required to pay $49 per month. You can also upgrade during your current billing cycle to a more expensive package if you believe you’ll require more features. ActiveCampaign’s cost for building an email list will depend on the number of subscribers it has.

Interface is easy to use
Simple to use interface for building an email list with ActiveCampaign. This tool offers an easy-to-use interface that lets you set up your welcome, abandoned cart recovery order confirmation, upsell and downsell series of emails. You can also set up opt-in forms, connect with prospects, and offer discounts on popular coaching products. There are a variety of features to choose from and the interface is straightforward, making it a great option for beginners.

Advanced features: ActiveCampaign offers a variety of paid plans and subscriptions which include a no-cost forever plan that lets you send as many emails as you’d like every month to up to 2000 subscribers. It’s quite costly in comparison to MailChimp or MailerLite therefore it’s worth doing some comparison shopping. ActiveCampaign does offer an advanced automated process that can be difficult to comprehend without knowledge of the email marketing industry.

Tags
ActiveCampaign allows you to add product or customer-related tags to your contacts. These tags allow you to send targeted emails based on the behavior of your customers. They may not be included in any of the categories. Tags are used most often in automations to hide content and to display vital contact information. Learn how tags can be used to build an active email list.

To build an email list using ActiveCampaign it is necessary to include the names of the contacts, email addresses, and other information to help you categorize your contacts. You can also apply conditional content to tag multiple contacts for different actions. Conditional content is exclusive to ActiveCampaign and is only available on the Plus plan. This lets you segment your subscribers in ways that decrease the number of emails that are sent. This helps you deliver hyper-relevant content to your subscribers.

Automated campaigns
Automated campaigns for building an email list can be extremely effective at keeping your business in the forefront of your clients’ minds, providing them with up-to-date information about the products and services that appeal to them. Instead of sending out mass emails that are sent to your entire contact list, targeted content can be tailored to specific customers based on gender, location or education level and other variables. These segments can be based on purchasing habits. Apart from creating an email list, automated email marketing campaigns are effective for business-to business email marketing.

To make sure that your automation campaigns are working properly, first test them. Automated emails should be separated according to the intended frequency so that your customers don’t receive a lot of emails. Sending too many emails at once could cause your customers to unsubscribe therefore, you should focus on the most important opportunities. You should test the effectiveness of your emails. Also you should test various subject lines and content CTAs and CTAs to determine which are the most effective. You can even monitor the effectiveness of your campaigns using customized metrics that match your objectives.

Landing page builder
If you’re creating an email marketing list, you may want to consider using a landing-page builder. ActiveCampaign’s drag-and-drop editor makes it easy to design stunning landing pages for even the most novice users. It also comes with CRM capabilities that allows you to track leads and record valuable contact information. The platform provides tasks management options that include weekly, daily and quarterly tasks.

You can utilize pre-designed templates or create an entirely new page using the drag-and-drop editor. With this tool you can include content, alter the layout, and even incorporate Google Analytics tracking code to your page. With a few clicks of the mouse, you’ll create a stunning landing page in just a few minutes. The landingpage builder of ActiveCampaign comes with several other tools you can use to enhance your landing pages.