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Build an Email List With Active Campaign

There are a lot of options when you are looking to build an email database. But how do you pick the best one? ActiveCampaign recommends you to create test lists and keep more than one. It is helpful to have multiple lists so that you can determine which ones are most likely to convert. You should also search for an online service that has user-friendly interfaces and tag options. This allows you to track and evaluate the performance of each list with other.

Features
The most effective feature of ActiveCampaign is the ability to segment customers according to their buying stage. ActiveCampaign’s advanced segmentation tools allow you to send relevant emails to specific groups based on their interests and behaviour. To personalize each email, you can make use of dynamic content such as images or videos. To manage your list, you can use the built-in CRM feature of the platform.

The biggest issue with ActiveCampaign is its complicated process. There are numerous steps to follow for each step, including setting up segments and creating an lead score. ActiveCampaign provides a range of in-app help articles as well as a complete training library. However, it’s so complicated that you could feel overwhelmed. The ActiveCampaign email campaigns aren’t optimized for all email clients, however they do show in a format that is suitable on mobile devices.

Cost
ActiveCampaign pricing is something you could be interested in if you are looking to build an email database for your small-scale business. Although the service is inexpensive compared to other email marketing platforms, you will need to do some research before you make any decision. There are several features you can make use of to build your list including segmentation of emails and split testing.

ActiveCampaign’s cost for building an email list is based on what features you require. The basic plan is free up to 500 subscribers, however when you reach the 25,000 contact limit, you’ll have pay $49 per month. If you feel you require more functionality, you can upgrade to a more costly package during your current billing period. ActiveCampaign’s cost for building an email list is based on the number of subscribers it has.

Interface is simple to use
Simple to use interface for building an email list with ActiveCampaign. The tool comes with a simple interface that lets you design your welcome, abandoned cart recovery as well as order confirmation and downsell and upsell series of emails. You can also set up your opt-in forms, communicate with prospects, and provide discounts on popular coaching products. It’s easy to use and includes a lot of features.

Advanced features: ActiveCampaign offers several paid plans and subscriptions. This includes a free forever plan that lets you send as many email messages as you like each month to as many as 2000 subscribers. However, it’s also expensive compared to MailChimp and MailerLite which is why you have to compare the options. ActiveCampaign does offer an advanced automated process that can be difficult to understand without some previous experience in the industry.

Tags
You can assign customer and product-related tags to your contacts in ActiveCampaign. These tags allow you to target your messages based on your customers’ behavior. But they may not fit into one of the categories listed above. Automations use tags to conceal content and display contact information. If you’re wondering how you can make use of tags in building an email list with an active campaign, continue reading to learn more.

To make use of tags to create an email list using ActiveCampaign you need to add the names of the contacts emails, names, as well as other information that will help you segment your contacts. If you have many contacts, you can make use of conditional content and tag them to perform different actions. ActiveCampaign only offers conditional content on the Plus plan. This allows you to segment your subscribers in ways that decrease the number of emails you send. This allows you to send relevant content to your subscribers.

Automated campaigns
Automated email campaigns can be extremely efficient in keeping your business at the forefront of mind of your customers. They provide them with current details about the products and services they are interested in. Instead of sending out mass emails being sent to your entire email list, content that is targeted can be targeted to specific customers depending on gender, geographic location or education level, as well as other factors. These segments can also be created based on purchasing habits. Apart from creating an email list, automated email campaigns are beneficial for business-to-business email marketing.

To ensure that your automation campaigns are functioning properly, you must first test them. Automated email messages should be spaced in a way that customers don’t get bombarded. Sending too many emails in one go could cause customers to unsubscribe. Therefore, you should focus on the most important opportunities. Apart from testing the automation of your emails, it is important to also test different subjects, content, and CTAs to determine which produce the best results. You can track the effectiveness of your campaigns with custom metrics that match your objectives.

Landing page builder
A landing page builder is a great tool to use when building an email marketing list. ActiveCampaign offers a simple drag and drop editor, allowing even the least experienced users to create stunning landing pages. ActiveCampaign also has CRM capabilities that allow you to track leads and save valuable contact information. The platform also offers the option of managing tasks that include weekly, daily, and quarterly tasks.

You can choose from pre-made templates or create your own page using a drag and drop editor. With this tool it is possible to add content, modify the layout, and even include Google Analytics tracking code on your site. In just a few seconds, you can design an amazing landing page. The landing page builder from ActiveCampaign comes with numerous additional tools that can be used to enhance your landing pages.