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Build an Email List With Active Campaign

If you’re looking to build an email list, there are many choices. How do you choose the best one? ActiveCampaign suggests having multiple test lists. It is helpful to have multiple lists to identify which ones are the most likely to convert. In addition to features, search for a service that has simple interface and tag options. This lets you observe and compare performance of the various lists.

Features
One of the most effective features of ActiveCampaign is the capability to segment customers based on their buying cycle. ActiveCampaign’s advanced segmentation features allow you to send relevant emails to specific segments based on their preferences and behaviors. You can utilize dynamic content, like images and videos, to personalize each email. You can also use the CRM built into the platform to manage your list.

However, one of the major drawbacks of ActiveCampaign is the incredibly complex process. Each step involves multiple steps, including creating segments and creating leads. ActiveCampaign offers a wide range of in-app help articles as well as a comprehensive training library. However, it’s so complicated that you could feel overwhelmed. ActiveCampaign’s email campaign are not optimized for all email clients, but they display properly on mobile devices.

Cost
ActiveCampaign pricing is something you might be interested in if you are looking to build an email database for your small business. The cost is fairly low when compared to other marketing platforms, but if you want to get the most value of your marketing budget, it’s best to conduct some research prior to. There are several features you can use to create your list, including segmentation of emails and split testing.

ActiveCampaign’s cost for building an email list differs based on the features you want. The basic plan is free for up to 500 subscribers, but when you reach the 25,000 contact limit, you’ll have pay $49 per month. You can upgrade your plan during the current billing cycle to a higher-priced plan if you think you’ll require more features. The cost for building an email list with ActiveCampaign is contingent on the number of subscribers you have.

Easy to use interface
The interface of ActiveCampaign is simple to use for building your email list. This tool is easy to understand interface that lets you set up your welcome abandoned cart recovery, order confirmation, and upsell/downsell series of emails. You can also set up your opt-in form, connect to prospects, and even offer discounts on popular coaching products. There are many options to choose from and the interface is straightforward and easy to use, making it a good choice for beginners.

Advanced features: ActiveCampaign offers a variety of subscriptions and paid plans as well as a free forever plan that allows you to send as many emails as you’d like each month to up 2000 subscribers. However, it’s expensive when compared to MailChimp and MailerLite which is why you have to conduct some comparison shopping. ActiveCampaign provides advanced automation that is difficult to understand for those who aren’t acquainted with the industry of email marketing.

Tags
ActiveCampaign allows you to add customer or product-related tags for your contacts. These tags make it easier to personalize your emails based on the customers behaviour. But they don’t be included in any of the categories above. Automations employ tags to hide content and display contact information. If you’re looking for ways to make use of tags in building an email list with active campaign, continue reading to learn more.

To build an email list with ActiveCampaign it is necessary to include the names of your contacts emails, names, as well as other information that can help you segment your contacts. If you have a lot of contacts, it is possible to use conditional content and tag them for various actions. Conditional content is exclusive to ActiveCampaign and is only available on the Plus plan. It allows you to segment your subscribers in ways that can reduce the number of emails sent. This helps you deliver hyper-relevant content to your subscribers.

Automated campaigns
Automated campaigns for building an email list can be extremely efficient in keeping your business at the top of your customers’ minds, by providing them with current information on the products and services that are of interest to them. Instead of mass email blasts being sent to your entire contact list, targeted content can be tailored to specific customers according to gender, location, education level, and other aspects. These segments can be also created by analyzing the purchasing habits of customers. Apart from creating an email list automated email campaigns are beneficial for business-to-business email marketing.

The first step is to check the automated campaigns to make sure they’re working as you intended. Automated emails should be spaced appropriately so that your customers don’t get bombarded. Sending too many emails at once could lead to customers unsubscribing. So focus on the most important opportunities. In addition to testing the automation of your emails, you must also test different subject lines, content and CTAs to determine which ones yield the most results. You can monitor the effectiveness of your campaigns using specific metrics that are tailored to your goals.

Landing page builder
If you’re building an email marketing list, you might need to think about using a landing-page builder. ActiveCampaign’s drag-and-drop editor makes it easy to create stunning landing pages, even for the most inexperienced users. It also comes with CRM capabilities that let you track leads and keep valuable contact details. The platform has task management options that include weekly, daily, and quarterly tasks.

You can utilize pre-designed templates or create a completely new page with the drag-and-drop editor. With this tool you can include content, alter the layout, and even add Google Analytics tracking code to the page. With a few clicks of the mouse, you can have a beautiful landing page in a matter of minutes. ActiveCampaign’s landing page builder also includes a variety of additional tools to help improve your landing pages.