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Build an Email List With Active Campaign

If you’re looking to create an email list, there are many choices. How do you choose the best one? ActiveCampaign suggests having multiple test lists. It is helpful to have several lists to determine which ones are most likely to convert. In addition to features, search for a platform that offers an simple interface and tag options. This allows you to monitor and compare performance of different lists.

Features
One of the most effective features of ActiveCampaign is the capability to segment customers based on their buying cycle. ActiveCampaign’s advanced segmentation capabilities allow you to send relevant emails to specific segments based on their interests and behaviors. You can make use of dynamic content, such as images and videos to personalize each email. To manage your list, you can make use of the CRM built into the platform.

One of the biggest drawbacks of ActiveCampaign is its complicated process. There are numerous steps to follow for each procedure, including the creation of segments and leads scores. ActiveCampaign offers a wide range of in-app help articles and a comprehensive training library. However, it’s so complicated that you might feel overwhelmed. ActiveCampaign’s email marketing campaigns aren’t optimized for all email clients, however they display in a suitable format on mobile devices.

Cost
If you’re in the market to build an email list for your small-sized company, you’re probably thinking about ActiveCampaign pricing. While the service is affordable in comparison to other email marketing platforms you will need to do some research before you make any choices. There are a variety of options to create your email list which include split testing and email segmentation.

The cost of building an email list with ActiveCampaign will vary based on the features you want. The basic plan is free up to 500 subscribers. However, once you hit the 25,000-contact limit, you’ll have pay $49 per month. If you feel that you require more features you can upgrade to a more costly package at the time of your current billing cycle. The cost of establishing an email list using ActiveCampaign depends on how many subscribers you have.

Interface simple to use
Easy to use interface for creating an email list using ActiveCampaign. This tool comes with a user-friendly interface that allows you to create your welcome, abandoned cart recovery orders confirmation, upsell/downsell email series. You can also set up opt-in forms, connect with prospects, and provide discounts on popular coaching products. There are numerous options to pick from and the interface is straightforward, making it a great choice for beginners.

Advanced features: ActiveCampaign offers several paid plans and subscriptions. This includes a cost-free forever plan which lets you send as many email messages as you like each month to as many as 2000 subscribers. However, it’s expensive compared to MailChimp and MailerLite and you’ll need to conduct some comparison shopping. ActiveCampaign provides advanced automation that can be difficult to grasp in case you aren’t familiar with the industry of email marketing.

Tags
You can apply customer or tags related to your products to your contacts in ActiveCampaign. These tags allow you to target your messages based on your customers’ behavior. However, they might not be included in any of the categories above. Tags are most often used in automations to conceal content and display important contact information. Learn how tags can be used to create an active email list.

ActiveCampaign tags can be used to build an email database. To do this, you will need to add the names and email addresses of your contacts. If you have many contacts, you can use conditional content and tag them for different actions. ActiveCampaign only provides conditional content on the Plus plan. This allows you to segment your subscribers in ways that reduce the amount of emails sent. This lets you send highly relevant content to your subscribers.

Automated campaigns
Automated campaigns for building an email list can be incredibly effective at keeping your business at the forefront of your customers’ minds, providing them with current information on the products and services that are of interest to them. Instead of sending out mass emails that are sent to your entire email list, content that is targeted can be tailored to specific customers according to gender, location or education level and other factors. These segments can also be created based on purchasing habits. Automated email marketing campaigns are not only useful for creating an email database, but also for business-to-business marketing.

In the beginning, you must check the automated campaigns to make sure they’re functioning as intended. Automated emails shouldn’t be sent out in a rush to your customers. Sending too many emails in one go can make your customers unsubscribe, so concentrate on the most important opportunities. In addition to testing the automated nature of your emails, it is important to also test different subjects, content, and CTAs to determine which ones generate the best results. You can track the performance of your campaigns by creating custom metrics that match your goals.

Landing page builder
If you’re creating an email marketing list, you may think about using a landing-page builder. ActiveCampaign’s drag-and drop editor allows you to easily create stunning landing pages for even the least experienced users. The program also has CRM capabilities, which allow you to keep track of leads and save valuable contact details. The platform also provides tasks management options, such as daily week, quarterly, and daily tasks.

You can utilize pre-designed templates or create an entirely new page using an editor that drags and drops. With this tool you can include content, modify the layout, and even add Google Analytics tracking code to your site. With a few clicks of the mouse, you’ll create a stunning landing page in just a few minutes. The landing page builder from ActiveCampaign comes with many additional tools you can use to improve your landing pages.