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Build an Email List With Active Campaign

There are a variety of options when you are looking to build an email database. How do you choose the most effective one? ActiveCampaign recommends that you create test lists and have more than one. A variety of lists are helpful to know which lists are most likely to convert. In addition to features, look for a platform that offers an easy-to-use interface and tag options. This allows you to observe and compare performance of different lists.

Features
One of the most effective features of ActiveCampaign is the ability to segment customers based on their stage of the buying cycle. ActiveCampaign’s advanced segmentation capabilities enable you to send highly relevant emails in response to specific segments’ interests as well as behavior. You can make use of dynamic content, like images and videos, to personalize each email. You can even make use of the built-in CRM feature of the platform to manage your email list.

The biggest issue with ActiveCampaign is its complex process. Each step involves multiple steps, including the creation of segments and creating leads. ActiveCampaign offers a wide range of help articles that are available in the app, as well as a comprehensive training library. However, it’s so complex that you could feel overwhelmed. ActiveCampaign’s emails aren’t optimized for all email clients, however they do display in a professional format on mobile devices.

Cost
If you’re in the market to create an email list for your small-sized company, you’re probably thinking about ActiveCampaign pricing. While the service is affordable when compared with other email marketing platforms you will need to do some research prior to making any decisions. There are a lot of options to build your email list which include split testing and email segmentation.

The cost of establishing an email list with ActiveCampaign differs greatly based on the features you require. The basic plan is free for 500 subscribers. Once you’ve reached the limit of 25000 contacts, you’ll have to pay $49/month. If you think you require more features you can upgrade to a costlier package in the current billing cycle. The cost for ActiveCampaign’s email list depends on how many subscribers it has.

Interface simple to use
ActiveCampaign’s interface is simple to create your email list. The tool comes with a simple interface that lets you design your welcome abandoned cart recovery, order confirmation, and downsell/upsell email series. You can also create your opt-in forms and connect with prospects to offer discounts on popular coaching products. There are many options to choose from, and the interface is straightforward which makes it a great choice for any beginner.

Advanced features: ActiveCampaign offers a variety of subscriptions and plans for paid users, including a free forever plan that lets you send as many emails as you like every month to up to 2000 subscribers. It is quite expensive in comparison to MailChimp or MailerLite and it’s worth looking at a comparison. ActiveCampaign provides advanced automation that is difficult to comprehend in case you aren’t familiar with the industry of email marketing.

Tags
ActiveCampaign allows you to add product or client-related tags for your contacts. These tags let you tailor your emails based on the behavior of your customers. They may not be included in any of the categories. Automations use tags to conceal content and display contact information. Learn how tags can be used to create an active email list.

To use tags to build an email list using ActiveCampaign it is necessary to include the contacts’ names, email addresses, and other information that will allow you to segment your contacts. If you have lots of contacts, you can make use of conditional content and tag them for various actions. ActiveCampaign only offers conditional content for its Plus plan. It allows you to segment your subscribers in ways that decrease the amount of email messages sent. This allows you to send relevant content to your subscribers.

Automated campaigns
Automated campaigns to build an email list can be incredibly effective in keeping your business at the top of your customers’ minds, providing them with up-to-date information about the products and services that are of interest to them. Instead of mass email blasts being sent to your entire email list, content that is targeted can be targeted to specific customers based on gender, location or education level and other factors. These segments can also be based on buying habits. Apart from creating an email list automated email campaigns are also effective for business-to business email marketing.

To ensure that your automation campaigns are running properly, you need to first test the effectiveness of your automation campaigns. Automated emails shouldn’t be sent in a flurry to your customers. Sending too many emails in one go can cause customers to unsubscribe. So focus on the most important opportunities. In addition to testing the automated nature of your emails, you should also test different subject lines, content and CTAs to determine which will yield the greatest results. You can even track the effectiveness of your campaigns using customized metrics that match your goals.

Landing page builder
A landing page builder is a fantastic tool to use when you are creating an email marketing list. ActiveCampaign offers an easy-to-use drag-and-drop editor, allowing even the novice users to create stunning landing pages. ActiveCampaign has CRM capabilities that allow you to track leads, and store important contact information. The platform offers tasks management options that include daily, weekly and quarterly tasks.

You can choose to make use of pre-made templates or design an entirely new page using the drag-and-drop editor. With this tool, you can add content, customize the layout, and even integrate Google Analytics tracking code into the page. In only a few minutes you can create a stunning landing page. ActiveCampaign’s landingpage builder comes with several other tools that you can use to enhance your landing pages.