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Build an Email List With Active Campaign

There are many options available in the event that you wish to create an email database. What should you do to choose the best one? ActiveCampaign suggests you make test lists and keep more than one. A variety of lists are helpful to know which lists are most likely to be converted. In addition to features, look for a website that has an user-friendly interface and tag options. This allows you to observe and compare performance of different lists.

Features
The most powerful feature of ActiveCampaign is the ability to segment customers based on their buying stage. ActiveCampaign’s advanced segmentation capabilities let you to send relevant emails to specific groups based on their interests and behaviour. To personalize each email, you can utilize dynamic content such as images or videos. To manage your list, you can utilize the built-in CRM feature of the platform.

However, one of the biggest disadvantages of ActiveCampaign is its overly complicated process. Each step requires several steps, such as creating segments and creating leads. ActiveCampaign provides a range of help articles in the app and a comprehensive training library. However, it’s so complicated that you might feel overwhelmed. The ActiveCampaign email campaigns aren’t optimized for all email clients, but they do display in a professional format on mobile devices.

Cost
ActiveCampaign pricing is something that you might be interested in if are in the market to create an email database for your small-scale business. The cost is fairly low compared to other email marketing platforms, but if you want to maximize the value of your marketing budget, you’ll need to conduct some research before you decide. There are several features you can make use of to create your list including segmentation of emails and split testing.

The cost of establishing an email list with ActiveCampaign differs greatly based on the features that you require. The basic plan is free for 500 subscribers. After you reach the limit of 25000 contacts, you’ll have to pay $49 per month. You can upgrade your plan during the current billing cycle to a more costly package if you feel you’ll require more functions. The cost for ActiveCampaign’s email list depends on how many subscribers it has.

Interface is easy to use
The interface of ActiveCampaign is simple to use to create your email list. The tool comes with a simple interface that lets you create your welcome, abandoned cart recovery, order confirmation, and upsell/downsell email series. You can also create opt-in forms and connect with prospects to offer discounts on popular coaching products. It’s easy to use and has many features.

Advanced features: ActiveCampaign offers a variety of subscriptions and paid plans, including a free forever plan that allows you to send as many emails as you like each month to up to 2000 subscribers. However, it’s expensive in comparison to MailChimp and MailerLite and, therefore, you’ll need to do some comparison shopping. ActiveCampaign is a sophisticated automation process , but it can be difficult to comprehend without experience in the email marketing industry.

Tags
You can apply customer and tags related to your products to your contacts in ActiveCampaign. These tags let you target your emails based upon your customers’ behavior. They might not be included in any of the categories. Tags are typically used in automations to hide content and to display vital contact information. Learn how tags can be used to create an active email list.

To make use of tags to create an email list with ActiveCampaign, you must add the names of the contacts emails, names, as well as other information that can help you segment your contacts. You can also apply conditional content to tag multiple contacts for various actions. Conditional content is exclusive to ActiveCampaign and only available on the Plus plan. This allows you to segment your subscribers in ways that reduce the amount of emails sent. This allows you to deliver relevant content to your subscribers.

Automated campaigns
Automated campaigns to build an email list can be extremely efficient in keeping your business at the forefront of customers’ minds, by providing them with timely information on the products and services that appeal to them. Instead of sending out mass emails being sent out to your entire list of contacts, targeted content can be tailored to specific customers based on gender, location and education level, among other variables. These segments can also be based upon buying habits. Besides building an email list, automated email marketing campaigns are beneficial for businesses-to-business marketing.

First, you must test the automation campaigns to make sure they’re functioning as intended. Automated emails should not be sent out in a rush to your customers. Sending too many emails in one go can make your customers unsubscribe, therefore, you should focus on the most important opportunities. You should test the automation of your emails. Also it is important to test different subject lines as well as content, CTAs, and CTAs to determine which produce the best results. You can even track the performance of your campaigns with customized metrics that match your goals.

Landing page builder
A landing page builder is a great tool to use when you are creating an email marketing list. The drag-and-drop editor in ActiveCampaign makes it easy to create stunning landing pages for even the most novice users. It also includes CRM capabilities, which allow you to track leads and keep valuable contact information. The platform also offers the option of managing tasks, which include daily week, quarterly, and daily tasks.

You can choose from pre-made templates or create a brand new page with a drag-and-drop editor. With this tool you can add content, customize the layout, and even integrate Google Analytics tracking code to your page. In just a few seconds, you can design an impressive landing page. ActiveCampaign’s landingpage builder comes with several other tools you can use to improve your landing pages.