Better Alternatives To Pipedrive

Build an Email List With Active Campaign

There are a variety of options when you are looking to build an email database. What should you do to choose the best one? ActiveCampaign recommends you to create test lists and have more than one. A variety of lists are helpful so you know which ones are most likely to be converted. Also, you should look for an online service that has user-friendly interfaces and tags that are easy to use. This lets you track and compare the performance across different lists.

Features
One of the most effective features of ActiveCampaign is the ability to segment customers according to their stage in the buying cycle. ActiveCampaign’s advanced segmentation capabilities let you to send highly relevant emails to specific segments based upon their interests and behaviour. To personalize every email, you can employ dynamic content like images or videos. You can also make use of the built-in CRM feature of the platform to manage your email list.

ActiveCampaign’s biggest problem is its complex process. There are multiple steps to complete each step, including setting up segments and creating a lead score. While ActiveCampaign does provide a range of help content in-app and an extensive library of training materials however, the functionality of the system is so extensive that it can make you feel overwhelmed. ActiveCampaign’s email marketing campaigns aren’t optimized for all email clients, but they display in a suitable format on mobile devices.

Cost
If you’re in the market to create an email list for your small-sized business, you’re probably wondering about ActiveCampaign pricing. The service is reasonably priced compared to other email marketing platforms, but if want to make the most of your marketing budget, you’ll have to do some research prior to. There are a variety of options to create your email list that include split testing and email segmentation.

The cost of establishing an email list using ActiveCampaign varies greatly depending on the features you require. The basic plan is free up to 500 subscribers. However, when you reach the 25,000-contact limit, you’ll need to pay $49 per month. You can upgrade your plan during the current billing cycle to a more expensive plan if you think you’ll require more features. The cost of establishing an email list with ActiveCampaign is contingent on the number of subscribers you have.

Interface is simple to use
A simple interface to create an email list using ActiveCampaign. This tool is easy to understand interface that allows you to set up your welcome abandoned cart recovery ordering confirmation, as well as upsell/downsell email series. You can also create your opt-in forms, communicate with prospects, and offer discounts on popular coaching products. There are numerous options to pick from and the interface is easy to use which makes it a great option for anyone who is just starting out.

Advanced features: ActiveCampaign offers a variety of paid plans and subscriptions as well as a free forever plan that lets you send as many emails as you want each month to up to 2000 subscribers. It’s quite costly when compared to MailChimp or MailerLite which is why it’s worth comparing. ActiveCampaign does offer an advanced automation process that can be difficult to comprehend without experience in the email marketing industry.

Tags
ActiveCampaign allows you to add product or customer-related tags for your contacts. These tags allow you to focus your emails on your customers’ actions. They are not included in any of the categories. Automations employ tags to conceal content and display contact information. Learn how tags can be utilized to create an active email list.

ActiveCampaign tags can be used to build an email database. To build this database you’ll need to include the names and email addresses of your contacts. If you have many contacts, it is possible to use conditional content and tag them to perform different actions. ActiveCampaign only provides conditional content with the Plus plan. It allows you to segment your subscribers into ways that reduce the amount of email messages sent. This lets you provide relevant content to your subscribers.

Automated campaigns
Automated campaigns for building an email list can be incredibly effective at keeping your business at the top of your customers’ mindsby providing them with timely information on the products and services that will interest them. Instead of mass email blasts being sent out to your entire contact list, targeted content can be targeted to specific customers by gender, location or education level, as well as other aspects. These segments can also be based on purchase habits. Automated email campaigns aren’t only beneficial for building an email list but also for business-to-business marketing.

First, you must test your automation campaigns to ensure they’re performing as planned. Automated emails shouldn’t be sent in a rush to your customers. Sending too many emails at once could lead to customers unsubscribing. So focus on the most important opportunities. Aside from testing the automation of your emails, it is important to also test different topics, subject lines, and CTAs to determine which produce the best results. You can track the effectiveness of your marketing campaigns using custom metrics that meet your objectives.

Landing page builder
If you’re creating an email marketing list, you might be interested in using a landing page creator. ActiveCampaign provides a simple drag-and-drop editor, which allows even the least experienced users to create stunning landing pages. The software also offers CRM capabilities that allows you to track leads and keep valuable contact information. The platform also offers the option of managing tasks that include daily, weekly, and quarterly tasks.

You can either use pre-made templates, or create a brand new page by using a drag-and-drop editor. With this tool, you can add content, alter the layout, and even incorporate Google Analytics tracking code on your website. In just a few minutes, you can create an impressive landing page. ActiveCampaign’s landingpage builder comes with several other tools that can be used to enhance your landing pages.