Configure Email Autoresponder Messages

Build an Email List With Active Campaign

If you’re looking for ways to build an email list, you have many choices. But how do you choose the right one? ActiveCampaign recommends having multiple test lists. A variety of lists are helpful so you can determine which are most likely to be converted. In addition to features, look for a platform that offers an easy to use interface and tag options. This way, you can track and examine the performance of every list against other.

Features
The most effective feature of ActiveCampaign is the ability to segment customers based on their buying stage. ActiveCampaign’s advanced segmentation capabilities let you to send highly relevant emails to specific segments based upon their interests and behaviors. It is possible to use dynamic content, such as videos and images, to personalize each email. To manage your list, you can make use of the platform’s built in CRM.

However, one of the biggest drawbacks of ActiveCampaign is its overly complicated process. Each step requires multiple steps, including the creation of segments and creating leads. While ActiveCampaign provides a wide array of in-app help articles and an extensive library of learning resources Its capabilities are so extensive that you might feel overwhelmed. ActiveCampaign’s emails aren’t optimized for all email clients, however they do display in a suitable format on mobile devices.

Cost
ActiveCampaign pricing is something you might be interested in if you are in the market to create an email database for your small-scale business. It’s a relatively affordable service when compared to other marketing platforms, but if want to maximize the value of your marketing budget, it’s best to do some research prior to. You have a number of options to create your email list including split testing, as well as email segmentation.

The cost of ActiveCampaign to build an email list varies based on the features you need. The basic plan is free for up to 500 subscribers, but once you reach the 25,000-contact limit, you’ll be required to pay $49 per month. If you feel that you require more features, you can upgrade to a costlier package during your current billing period. ActiveCampaign’s cost for building an email list depends on the number of subscribers it has.

Interface simple to use
The interface of ActiveCampaign is easy to make use of to build your email list. This tool comes with a user-friendly interface that allows you to set up your welcome, abandoned cart recovery orders confirmation, upsell/downsell emails. You can also design your opt-in forms and connect with prospects to offer discounts on popular coaching products. It is easy to use and has many features.

Advanced features: ActiveCampaign offers a variety of subscriptions and paid plans, including a free forever plan that lets you send as many emails as you want every month, to up to 2000 subscribers. But it is also quite expensive in comparison to MailChimp and MailerLite and you’ll need to shop around. ActiveCampaign offers advanced automation that can be difficult to grasp for those who aren’t acquainted with the email marketing industry.

Tags
You can add customer and tags related to products to your contacts in ActiveCampaign. These tags allow you to send targeted emails based on your customers’ behavior. They may not be included in any of the categories. Tags are used most often in automated systems to hide content and display essential contact information. Learn how tags can be used to create an active email list.

To make use of tags to create an email list with ActiveCampaign, you must add the names of your contacts emails, names, and other data to help you categorize your contacts. If you have a lot of contacts, it is possible to use conditional content and tag them for different actions. Conditional content is only available to ActiveCampaign and only available on the Plus plan. This lets you segment your subscribers in ways which decrease the number of emails you send. This lets you provide relevant content to your subscribers.

Automated campaigns
Automated email marketing campaigns can be efficient in keeping your company top of mind for your customers. They provide them with up-to-date information about the products and services they are interested in. Instead of mass email blasts being sent out to your entire list of contacts, targeted content can be tailored to specific customers depending on gender, geographic location and education level, among other factors. These segments can be based on purchasing habits. In addition to building an email database automated email campaigns can be effective for business-to business email marketing.

First, you should always test the automation campaigns to ensure they are working as intended. Automated emails should not be sent in a flurry to your customers. Sending too many emails at one time can cause customers to unsubscribe. So focus on the most important opportunities. You should test the effectiveness of your emails. Additionally it is important to test different subject lines, content, CTAs, and CTAs to determine which yield the most results. You can also monitor the performance of your campaigns with specific metrics that correspond to your goals.

Landing page builder
A landing page builder is a fantastic tool to use when you are creating an email marketing list. The drag-and-drop editor in ActiveCampaign allows you to easily create stunning landing pages even for the least experienced users. It also includes CRM capabilities that allow you to keep track of leads and save valuable contact information. The platform also provides the option of managing tasks, which include daily weekly, monthly, and quarterly tasks.

You have the option to either choose pre-made templates or create your own page using a drag-and drop editor. This tool lets you include content, personalize the layout, and even include Google Analytics tracking code. With just a few clicks of the mouse, you’ll create a stunning landing page in just a few minutes. The page builder for landing pages from ActiveCampaign includes a variety of additional tools to enhance your landing pages.