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Build an Email List With Active Campaign

If you’re looking to build an email list, you have many choices. What is the most effective one? ActiveCampaign recommends having multiple test lists. A variety of lists are helpful to know which lists are most likely to be converted. You should also search for an application that has easy-to-use interfaces and tag options. This allows you to track and examine the performance of every list with others.

Features
One of the most powerful characteristics of ActiveCampaign is the ability to segment customers according to their stage of the buying cycle. ActiveCampaign’s advanced segmentation capabilities allow you to send relevant emails to specific segments based on their interests and behaviors. You can use dynamic content, such as images and videos to personalize every email. To manage your list, you can use the built-in CRM feature of the platform.

The main issue with ActiveCampaign is its complex process. Each step involves multiple steps, including the creation of segments and creating leads. ActiveCampaign provides a variety of in-app help articles as well as a complete training library. However, it’s so complicated that you might feel overwhelmed. The ActiveCampaign email campaigns aren’t optimized for all email clients, however they do display in a proper format on mobile devices.

Cost
ActiveCampaign pricing is something that you might be interested in if you are in the market to create an email database for your small-scale business. While the service is affordable in comparison to other email marketing platforms, you will need to do some research before you make any choices. You have a number of options to create your email list, including split testing and email segmentation.

The cost for building an email list using ActiveCampaign differs greatly based on the features you need. The basic plan is free up to 500 subscribers. However, once you reach the 25,000-contact limit, you’ll have pay $49 per month. If you feel you require more features, you can upgrade to a more expensive package during your current billing period. ActiveCampaign’s cost for building an email list depends on how many subscribers it has.

Interface is simple to use
ActiveCampaign’s interface is simple to make use of to build your email list. This tool has an easy-to-understand interface that allows you to set up your welcome, abandoned cart recovery orders confirmation, upsell/downsell email series. You can also create your opt-in forms, communicate with prospects, and offer discounts on popular coaching products. There are a variety of options to pick from and the interface is simple and easy to use, making it a good option for anyone who is just starting out.

Advanced features: ActiveCampaign offers a variety of subscriptions and paid plans, including a free forever plan that lets you send as many emails as you’d like every month, to up to 2000 subscribers. However, it’s also expensive when compared to MailChimp and MailerLite which is why you have to conduct some comparison shopping. ActiveCampaign provides advanced automation that can be difficult to grasp for those who aren’t acquainted with the world of email marketing.

Tags
You can apply customer and tags related to products to your contacts in ActiveCampaign. These tags let you target your emails based upon your customers’ actions. They are not included in any of the categories. Automations use tags to hide content and display contact information. Learn how tags can be utilized to build an active email list.

To use tags to build an email list using ActiveCampaign, you must add the contacts’ names, email addresses, and other information that will allow you to segment your contacts. If you have lots of contacts, you can make use of conditional content and tag them for different actions. ActiveCampaign only offers conditional content with the Plus plan. It lets you segment your subscribers in ways that reduce the amount of emails you send. This lets you send highly relevant content to your subscribers.

Automated campaigns
Automated email campaigns can be very efficient in keeping your company in the minds of your customers. They provide them with up-to-date information about the products or services they are interested in. Instead of mass email blasts that are sent to your entire contact list, targeted content can be tailored to specific customers by gender, location and education level, among other variables. These segments can be based on purchasing habits. Automated email marketing campaigns are not only effective for building an email database, but also for business-to-business marketing.

First, you must test your automation campaigns to make sure they’re functioning as intended. Automated emails should not be sent in a flurry to your customers. Sending too many emails simultaneously could result in customers opting out. Therefore, you should focus on the most important opportunities. Aside from testing the automation of your emails, you should also test different topics, subject lines, and CTAs to determine which ones yield the most results. You can measure the effectiveness of your campaigns by creating custom metrics that match your objectives.

Landing page builder
A landing page builder is an excellent tool to use when you are creating an email marketing list. ActiveCampaign provides a simple drag-and-drop editor that allows even the least experienced users to create stunning landing pages. ActiveCampaign also offers CRM capabilities that let you track leads, and store important contact details. The platform also offers the option of managing tasks, which include daily weekly, monthly, and quarterly tasks.

You can choose to use pre-made templates or create a completely new page with an editor that drags and drops. This tool allows you to add content, alter the layout, and even integrate Google Analytics tracking code. In just a few minutes you can create an outstanding landing page. The landing page builder from ActiveCampaign comes with a number of additional tools to enhance your landing pages.