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Build an Email List With Active Campaign

There are a variety of options for you to create an email database. But how do you choose the right one? ActiveCampaign suggests that you have several test lists. Having several lists is helpful so you know which ones are most likely to convert. In addition to features, search for a website that has an user-friendly interface and tag options. This allows you to track and analyze the performance of each list against other.

Features
One of the most effective features of ActiveCampaign is the capability to segment customers according to their buying cycle. ActiveCampaign’s advanced segmentation capabilities allow you to send highly relevant emails in response to particular segments’ interests and behavior. You can use dynamic content, such as videos and images to personalize each email. To manage your list, you can utilize the built-in CRM feature of the platform.

The main problem with ActiveCampaign is the complex process. There are multiple steps to follow for each step, from setting up segments and establishing the lead score. ActiveCampaign offers a number of help articles within the app along with a comprehensive training library. However, it’s so complicated that you might feel overwhelmed. ActiveCampaign’s email campaigns are not optimized for all email clients, however they do display in a professional format on mobile devices.

Cost
ActiveCampaign pricing is something you might be interested in if you are looking to create an email database for your small-scale business. The service is relatively inexpensive when compared with other email marketing platforms, but if want to make the most of your marketing budget, it’s best to conduct some research prior to. There are many features that you can utilize to build your list including email segmentation and split testing.

The cost of ActiveCampaign’s email list is based on what features you require. The basic plan is free for up to 500 subscribers, however once you reach the 25,000-contact limit, you’ll be required to pay $49 per month. If you feel you require more functionality you can upgrade to a higher-priced package during your current billing period. The cost of creating an email list with ActiveCampaign depends on the number of subscribers you have.

Interface is easy to use
The interface of ActiveCampaign is simple to create your email list. The tool comes with a simple interface that allows you to design your welcome abandoned cart recovery ordering confirmation, as well as upsell/downsell email series. You can also set up your opt-in forms, connect with prospects, and provide discounts on popular coaching products. There are a variety of options to choose from, and the interface is easy to use and simple, making it an excellent option for beginners.

Advanced features: ActiveCampaign offers several paid plans and subscriptions. This includes a free forever plan that allows you to send as many emails as you like each month to up to 2000 subscribers. It’s expensive when compared to MailChimp or MailerLite so it is worth looking at a comparison. ActiveCampaign is a sophisticated automation process that can be difficult to comprehend without previous experience in the industry.

Tags
You can apply customer and product-related tags to your contacts in ActiveCampaign. These tags can make it easier to send targeted emails based on your clients behaviour. But they don’t fit into any of the categories mentioned above. Tags are used most often in automations to hide content and to display vital contact information. Learn how tags can be used to create an active email list.

To use tags to build an email list using ActiveCampaign You must include the contacts’ names, email addresses, and other information to help you categorize your contacts. If you have many contacts, you can use conditional content and tag them for various actions. ActiveCampaign only offers conditional content with the Plus plan. This allows you to segment your subscribers in ways that decrease the number of emails sent. This lets you deliver relevant content to your subscribers.

Automated campaigns
Automated email marketing campaigns can be efficient in keeping your company in the minds of your customers. They provide them with up-to-date details about the products and services they are interested in. Instead of sending out mass emails being sent to your entire contact list, personalized content can be targeted to specific customers depending on gender, geographic location and education level, among other variables. These segments can also be based on purchase habits. In addition to building an email database, automated email campaigns are beneficial for business-to-business email marketing.

To ensure that your automation campaigns work correctly, you should first test the effectiveness of your automation campaigns. Automated email messages should be spaced in a way that customers don’t receive a lot of emails. Sending too many emails simultaneously could cause customers to unsubscribe. Therefore, you should focus on the most important opportunities. You should test the effectiveness of your emails. Also you should test various subject lines as well as content, CTAs and CTAs to determine which are the most effective. You can measure the effectiveness of your campaigns using specific metrics that are tailored to your objectives.

Landing page builder
A landing page builder is an excellent tool to use when creating an email marketing list. ActiveCampaign’s drag-and-drop editor makes it easy to design stunning landing pages for even the most novice users. It also comes with CRM capabilities that allows you to track leads and keep valuable contact information. The platform also offers task management options that include weekly, daily, and quarterly tasks.

You can either make use of pre-made templates or design your own page completely using a drag-and-drop editor. This tool lets you include content, personalize the layout, and even incorporate Google Analytics tracking code. In just a few minutes, you can create an outstanding landing page. The landingpage builder in ActiveCampaign has several other tools you can use to enhance your landing pages.