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Build an Email List With Active Campaign

If you’re looking to build an email list, there are many choices. How do you choose the best one? ActiveCampaign suggests that you have multiple test lists. A variety of lists are helpful to determine which ones are most likely to convert. You should also look for an application that has easy-to-use interfaces and tag options. This allows you to analyze and compare the performance of the various lists.

Features
One of the most effective features of ActiveCampaign is the ability to segment customers according to their buying cycle. ActiveCampaign’s advanced segmentation tools allow you to send highly relevant emails to specific segments based on their interests and behaviour. You can utilize dynamic content, like images and videos, to personalize each email. You can also make use of the platform’s built-in CRM to manage your email list.

The main issue with ActiveCampaign is its complicated process. There are multiple steps to take in each step, from creating segments and setting up leads scores. ActiveCampaign offers a wide range of in-app help articles as well as a complete training library. But it’s so complicated that you might feel overwhelmed. ActiveCampaign’s email campaigns are not optimized for all email clients, however they do show in a format that is suitable on mobile devices.

Cost
If you’re looking to create an email list for your small business, you’re probably wondering about ActiveCampaign pricing. Although the service is inexpensive compared to other email marketing platforms you will need to do some research before you make any decision. There are several options to build your list, such as email segmentation and split testing.

The cost of ActiveCampaign to build an email list varies based on what features you require. The basic plan is free for 500 subscribers. Once you’ve reached the limit of 25000 contacts, you’ll be required to pay $49 per month. If you feel that you require more features you can upgrade to a more costly package in the current billing cycle. The cost for ActiveCampaign’s email list depends on the number of subscribers it has.

Interface simple to use
The interface of ActiveCampaign is simple to make use of to build your email list. This tool has an easy-to-use interface that lets you create your welcome, abandoned-cart recovery and order confirmation, as well as upsell/downsell email series. You can also build your opt-in forms and connect with your prospects to offer discounts on popular coaching products. There are numerous features to choose from and the interface is easy to use and simple, making it an excellent option for beginners.

Advanced features: ActiveCampaign offers several paid plans and subscriptions. It also offers a free forever plan which lets you send as many emails as you’d like every month to up to 2000 subscribers. But it is also quite expensive compared to MailChimp and MailerLite which is why you have to do some comparison shopping. ActiveCampaign provides advanced automation that is difficult to understand for those who aren’t acquainted with the email marketing industry.

Tags
You can assign customer and product-related tags to your contacts in ActiveCampaign. These tags help to target your messages based on your customers’ actions. They might not be included in any of the categories. Automations employ tags to conceal content and display contact information. Learn how tags can be used to create an active email list.

ActiveCampaign tags can be used to create an email database. To build this database you’ll need to add the email addresses and names of your contacts. If you have lots of contacts, you can use conditional content and tag them to perform different actions. Conditional content is only available to ActiveCampaign and available only on the Plus plan. This allows you to segment your subscribers in ways that decrease the number of emails you send. This allows you to send relevant content to your subscribers.

Automated campaigns
Automated email campaigns can be extremely effective in keeping your company top of mind for your customers. They provide them with timely information on the products and services they are interested in. Instead of sending mass email blasts to the entire list of contacts you can focus on your customers with targeted content based on gender or location, as well as by education level. These segments can also be made based on purchasing habits. Besides building an email list, automated email campaigns are beneficial for businesses-to-business marketing.

In the beginning, you must test the automation campaigns to ensure that they’re performing as planned. Automated emails should not be sent out in a rush to your customers. Sending too many emails at once can make your customers unsubscribe, so you should concentrate on only the most important opportunities. You should test the effectiveness of your emails. Additionally you should try different subject lines as well as content, CTAs, and CTAs to see which ones produce the best results. You can measure the effectiveness of your campaigns with custom metrics that meet your goals.

Landing page builder
If you’re building an email marketing list, you may want to consider using a landing-page builder. The drag-and-drop editor in ActiveCampaign allows you to create stunning landing pages for even the least experienced users. The program also has CRM capabilities, which allows you to track leads and store valuable contact details. The platform provides tasks management options that include weekly, daily and quarterly tasks.

You can either use pre-made templates, or create your own page using a drag and drop editor. With this tool, you can add content, alter the layout, and even incorporate Google Analytics tracking code on your page. In just a few minutes, you can build an outstanding landing page. The page builder for landing pages from ActiveCampaign comes with a number of additional tools to help improve your landing pages.