Ecommerce Autoresponder Email Sequence

Build an Email List With Active Campaign

There are many options available when you are looking to build an email database. What is the most effective one? ActiveCampaign recommends having multiple test lists. It is helpful to keep multiple lists so that you can determine which ones are most likely to convert. Also, you should look for a service with easy-to-use interfaces and tags that are easy to use. This allows you to observe and compare performance of various lists.

Features
One of the most effective features of ActiveCampaign is the ability to segment customers based on their buying stage. ActiveCampaign’s advanced segmentation capabilities enable you to send highly relevant emails depending on specific segments’ interests as well as behaviours. To personalize every email, you can employ dynamic content, such as images or videos. To manage your list, you can make use of the CRM built into the platform.

The main problem with ActiveCampaign is the complicated process. Each step requires multiple steps, including creating segments and creating leads. While ActiveCampaign provides a wide array of in-app help articles and a comprehensive training library however, the functionality of the system is so extensive that you may be overwhelmed. The ActiveCampaign email campaigns aren’t optimized for all email clients, however they do display in a proper format on mobile devices.

Cost
ActiveCampaign pricing is something you could be interested in if are in the market to create an email database for your small-scale business. While the service is affordable compared to other email marketing platforms, you must conduct some research before you make any choices. There are many options to create your email list which include split testing and email segmentation.

The cost of establishing an email list using ActiveCampaign will vary based on the features you need. The basic plan is free up to 500 subscribers, however once you reach the 25,000-contact limit, you’ll have to pay $49 per month. You can upgrade your plan during the current billing period to a higher priced package if you think you’ll require more features. ActiveCampaign’s cost for building an email list is based on how many subscribers it has.

Interface simple to use
The interface of ActiveCampaign is easy to use to create your email list. This tool offers an easy-to-use interface that allows you to create your welcome, abandoned cart recovery orders confirmation, upsell/downsell emails. You can also create opt-in forms and connect with your prospects to offer discounts on popular coaching products. It is easy to use and comes with a variety of options.

Advanced features: ActiveCampaign offers a variety of subscriptions and plans for paid users which include a no-cost forever plan that allows you to send as many emails as you’d like each month to up 2000 subscribers. But it is also quite expensive in comparison to MailChimp and MailerLite which is why you have to compare the options. ActiveCampaign does offer an advanced automation process that can be difficult to understand without some previous experience in the industry.

Tags
You can add customer and tags that relate to products to your contacts in ActiveCampaign. These tags let you tailor your emails based on your customers’ behaviors. They may not be included in any of the categories. Tags are most often used in automations to hide content and display essential contact information. Learn how tags can be utilized to create an active email list.

ActiveCampaign tags can be used to build an email database. To build a database you’ll need to add the names and email addresses of your contacts. If you have lots of contacts, you can make use of conditional content and tag them to perform different actions. Conditional content is only available to ActiveCampaign and is available only on the Plus plan. This allows you to segment your subscribers in ways that reduce the amount of emails that are sent. This lets you provide relevant content to your subscribers.

Automated campaigns
Automated emails can be highly effective in keeping your business prominent among your customers. They provide them with timely details about the products and services they are interested in. Instead of sending out mass emails that are sent to your entire email list, content that is targeted can be tailored to specific customers by gender, location or education level and other aspects. These segments can also be based upon buying habits. Besides building an email list automated email campaigns can be beneficial for businesses-to-business marketing.

The first step is to check the automated campaigns to ensure that they’re functioning as intended. Automated emails should not be sent in a flurry to your customers. Sending too many emails at once could cause your customers to unsubscribe, so focus on only the most important opportunities. You should test the automation of your emails. Also, you should test different subject lines and content CTAs, and CTAs to see which ones are the most effective. You can also track the effectiveness of your campaigns using specific metrics that correspond to your goals.

Landing page builder
If you’re creating an email marketing list, you might need to think about using a landing-page builder. ActiveCampaign’s drag-and-drop editor makes it easy to create stunning landing pages even for most novice users. It also comes with CRM capabilities that allows you to track leads and keep important contact information. The platform offers tasks management options that include weekly, daily, and quarterly tasks.

You have the option to either choose pre-made templates or create your own page using a drag-and drop editor. With this tool you can include information, change the layout, and even integrate Google Analytics tracking code to your website. With just a few clicks of the mouse, you can have a beautiful landing page in a matter of minutes. The landing page builder from ActiveCampaign comes with a range of other tools to improve your landing pages.