Email Autoresponder Cost Comparison

Build an Email List With Active Campaign

There are a variety of options for you to create an email database. What should you do to choose the best one? ActiveCampaign suggests you make test lists and keep more than one. Having several lists is helpful to know which lists are most likely to convert. Also, you should look for an application that has easy-to-use interfaces and tag options. This allows you to monitor and compare performance across different lists.

Features
One of the most effective features of ActiveCampaign is the ability to segment customers according to their buying stage. ActiveCampaign’s advanced segmentation capabilities allow you to send relevant emails to specific segments based on their interests and behaviour. To personalize each email, you can use dynamic content such as videos or images. To manage your email list, use the built-in CRM of the platform.

However, one of the biggest drawbacks of ActiveCampaign is the incredibly complex process. Each step involves multiple steps, like creating segments and creating leads. ActiveCampaign offers a wide range of help articles within the app and a comprehensive training library. However, it’s so complex that you could feel overwhelmed. ActiveCampaign’s email marketing campaigns aren’t optimized for all email clients, however they do display in a proper format on mobile devices.

Cost
ActiveCampaign pricing is something that you might be interested in if you are looking to build an email database for your small-scale business. While the service is affordable when compared with other email marketing platforms, you will need to do some research prior to making any decisions. There are several features that you can utilize to build your list, including email segmentation and split testing.

The cost of ActiveCampaign’s email list varies depending on the features you’ll need. The basic plan is free for up to 500 subscribers, but once you hit the 25,000-contact limit, you’ll have pay $49 per month. You can upgrade your plan during the current billing cycle to a more costly package if you believe you’ll require more functions. The cost for ActiveCampaign’s email list depends on the number of subscribers it has.

Interface is simple to use
Easy to use interface to build an email list with ActiveCampaign. This tool offers a simple-to-understand interface that lets you create your welcome, abandoned cart recovery as well as order confirmation and downsell and upsell series of emails. You can also design your opt-in forms and connect with your prospects to offer discounts on popular coaching products. It’s easy to use and has a wealth of options.

Advanced features: ActiveCampaign offers several paid plans and subscriptions. This includes a free forever plan that allows you to send as many emails as you’d like per month to as many as 2000 subscribers. But it is also quite expensive compared to MailChimp and MailerLite and, therefore, you’ll need to compare the options. ActiveCampaign does provide an advanced automation process that can be difficult to comprehend without experience in the email marketing industry.

Tags
You can assign customer and tags that relate to products to your contacts in ActiveCampaign. These tags can make it easier to send targeted messages based on your customers’ behavior. They are not included in any of the categories. Tags are most often used in automated systems to hide content and to display vital contact information. Learn how tags can be utilized to create an active email list.

To use tags to build an email list using ActiveCampaign You must include the names of your contacts, email addresses, as well as other information that will allow you to segment your contacts. If you have a lot of contacts, you can make use of conditional content and tag them to perform different actions. ActiveCampaign only provides conditional content on the Plus plan. This allows you to segment your subscribers in ways which reduce the amount of emails you send. This allows you to deliver relevant content to your subscribers.

Automated campaigns
Automated campaigns to build an email list can be extremely efficient in keeping your company at the forefront of customers’ minds, by providing them with up-to-date information about the products and services that will interest them. Instead of sending out mass emails that are sent to your entire list of contacts, targeted content can be targeted to specific customers based on gender, location, education level, and other aspects. These segments can also be based upon buying habits. Apart from creating an email list automated email campaigns are also beneficial for businesses-to-business marketing.

To ensure that your automation campaigns are functioning properly, you need to first test them. Automated emails shouldn’t be sent in a rush to your customers. Sending too many emails in one go can cause customers to unsubscribe, so concentrate on the most important opportunities. In addition to testing the automated nature of your emails, it is important to also test different subjects, content, and CTAs to determine which ones produce the best results. You can even track the effectiveness of your campaigns using specific metrics that are based on your objectives.

Landing page builder
A landing page builder is an excellent tool to use when building an email marketing list. The drag-and-drop editor of ActiveCampaign makes it easy to create stunning landing pages, even for the most inexperienced users. ActiveCampaign also offers CRM capabilities that allow you to track leads and save important contact details. The platform provides task management options that include daily, weekly, and quarterly tasks.

You can choose to make use of pre-made templates or design a completely new page with an editor that can be dragged and dropped. With this tool it is possible to add information, change the layout, and even include Google Analytics tracking code on your page. In just a few minutes you can create an impressive landing page. The landing page builder of ActiveCampaign comes with a range of other tools to improve your landing pages.