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Build an Email List With Active Campaign

There are a lot of options if you want to build an email database. How do you pick the best one? ActiveCampaign recommends you to create test lists and keep more than one. A variety of lists are helpful so you know which ones are most likely to be converted. In addition to features, search for a service that has easy to use interface and tag options. This way, you can track and analyze the performance of each list against other.

Features
ActiveCampaign’s most powerful feature is the ability to segment customers based on their buying stage. ActiveCampaign’s advanced segmentation capabilities let you to send relevant emails to specific segments based on their interests and behavior. To personalize each email, you can make use of dynamic content, such as images or videos. You can also make use of the platform’s built-in CRM to manage your email list.

ActiveCampaign’s biggest problem is its complex process. Each step requires multiple steps, including creating segments and creating leads. ActiveCampaign provides a variety of help articles within the app as well as a comprehensive training library. However, it’s so complicated that you may feel overwhelmed. The ActiveCampaign email campaigns aren’t optimized for all email clients, however they show in a format that is suitable on mobile devices.

Cost
If you’re in the market to create an email list for your small company, you’re probably thinking about ActiveCampaign pricing. Although the service is inexpensive compared to other email marketing platforms you must conduct some research prior to making any decisions. There are many options to create your email list including split testing, as well as email segmentation.

The cost of building an email list with ActiveCampaign is a lot based on the features you want. The basic plan is free for up to 500 subscribers, however once you reach the 25,000-contact limit, you’ll have to pay $49 per month. If you feel you need more features you can upgrade to a costlier package at the time of your current billing cycle. The cost of establishing an email list using ActiveCampaign depends on how many subscribers you have.

Interface is easy to use
The interface of ActiveCampaign is easy to use for building your email list. This tool provides a simple-to-use interface that lets you create your welcome, abandoned cart recovery order confirmation, upsell/downsell email series. You can also set up opt-in forms, connect with potential clients, and offer discounts on popular coaching products. There are a variety of features to choose from and the interface is easy to use, making it a great option for beginners.

Advanced features: ActiveCampaign offers several paid plans and subscriptions. It also offers a free forever plan which lets you send as many email messages as you want each month to up to 2000 subscribers. However, it’s also expensive in comparison to MailChimp and MailerLite and you’ll need to conduct some comparison shopping. ActiveCampaign does provide an advanced automation process , but it can be difficult to comprehend without previous experience in the industry.

Tags
ActiveCampaign allows you to add customer or product-related tags for your contacts. These tags let you focus your emails on your customers’ actions. But they don’t fall under any of the categories above. Automations employ tags to conceal content and display contact information. Learn how tags can be utilized to create an active email list.

To create tags for an email list using ActiveCampaign it is necessary to include names of contacts emails, names, as well as other information that can help you segment your contacts. You can also make use of conditional content to tag multiple contacts for different actions. Conditional content is exclusive to ActiveCampaign and is available only on the Plus plan. This lets you segment your subscribers in ways that reduce the number of emails sent. This allows you to deliver relevant content to your subscribers.

Automated campaigns
Automated email campaigns can be extremely effective in keeping your company at the forefront of mind of your customers. They provide them with timely information on the products and services they are interested in. Instead of sending out mass emails being sent to all your email list, content that is targeted can be tailored to specific customers according to gender, location or education level and other factors. These segments can be also created based on purchasing habits. Apart from creating an email list automated email campaigns are also beneficial for businesses-to-business marketing.

In the beginning, you must check the automated campaigns to make sure they’re functioning as intended. Automated emails shouldn’t be sent in a rush to your customers. Sending too many emails at once could result in customers opting out. Therefore, you should focus on the most important opportunities. In addition to testing the automated nature of your emails, you must also test different topics, subject lines, and CTAs to determine which ones generate the best results. You can track the performance of your marketing campaigns using custom metrics that match your objectives.

Landing page builder
If you’re building an email marketing list, you may be interested in using a landing page creator. ActiveCampaign’s drag-and drop editor makes it easy to design stunning landing pages even for the most novice users. The software also offers CRM capabilities that allow you to track leads and record important contact information. The platform also offers task management options, including daily or weekly tasks, as well as quarterly tasks.

You can choose to choose from pre-designed templates or build a completely new page with an editor that drags and drops. This tool allows you to add content, modify the layout, and even add Google Analytics tracking code. With just a few clicks of the mouse, you’ll have a beautiful landing page in just a few minutes. The landing page builder of ActiveCampaign comes with a host of additional tools to help improve your landing pages.