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Build an Email List With Active Campaign

If you’re looking to build an email list, you have many options. What is the best one? ActiveCampaign suggests you keep multiple test lists. It is beneficial to have multiple lists so that you can identify which ones are the most likely to convert. In addition to features, look for a website that has an easy to use interface and tag options. This lets you track and compare the performance of each list with the other.

Features
One of the most powerful features of ActiveCampaign is the capability to segment customers based on their stage in the buying cycle. ActiveCampaign’s advanced segmentation tools allow you to send relevant emails to specific segments based on their interests and behaviour. To personalize each email, you can use dynamic content such as images or videos. To manage your list, you can utilize the built-in CRM of the platform.

The main problem with ActiveCampaign is the complex process. There are multiple steps to complete for each step, from creating segments and setting up leads scores. ActiveCampaign provides a variety of help articles that are available in the app, as well as a comprehensive training library. However, it’s so complicated that you could feel overwhelmed. The ActiveCampaign email campaigns aren’t optimized for all email clients, but they display in a professional format on mobile devices.

Cost
If you’re in the market to build an email list for your small company, you’re probably thinking about ActiveCampaign pricing. While the service is affordable when compared with other email marketing platforms, you must conduct some research before you make any decision. There are many options to create your email list that include split testing and email segmentation.

ActiveCampaign’s cost for building an email list differs based on the features you need. The basic plan is free for up to 500 subscribers, however once you reach the 25,000-contact limit, you’ll be required to pay $49 per month. If you feel you need more features you can upgrade to a more costly package during your current billing period. The cost of building an email list using ActiveCampaign is dependent on the number of subscribers you have.

Interface is simple to use
Simple to use interface for creating an email list using ActiveCampaign. This tool has an easy-to-understand interface that lets you create your welcome abandoned cart recovery, order confirmation, and downsell/upsell email series. You can also design your opt-in forms and connect with prospective customers to offer discounts on popular coaching products. There are plenty of options to pick from and the interface is straightforward and easy to use, making it a good option for anyone who is just starting out.

Advanced features: ActiveCampaign offers several paid plans and subscriptions. It also offers a free forever plan that lets you send as many email messages as you’d like every month to up to 2000 subscribers. But it is also quite expensive in comparison to MailChimp and MailerLite and you’ll need to conduct some comparison shopping. ActiveCampaign offers advanced automation that is difficult to understand for those who aren’t acquainted with the field of email marketing.

Tags
ActiveCampaign allows you to add product or client-related tags to your contacts. These tags can make it easier to target your emails based on the customers’ actions. They are not included in any of the categories. Automations use tags to hide content and display contact information. Learn how tags can be used to build an active email list.

ActiveCampaign tags can be used to build an email database. To build a database it is necessary to add the email addresses and names of your contacts. You can also make use of conditional content to tag multiple contacts for various actions. ActiveCampaign only offers conditional content for its Plus plan. It lets you segment your subscribers in ways that reduce the amount of emails you send. This allows you to send relevant content to your subscribers.

Automated campaigns
Automated email campaigns can be extremely effective in keeping your business at the forefront of mind of your customers. They provide them with current information on the products and services they are interested in. Instead of sending out massive email blasts to your entire list of contacts it is possible to target your audience with specific content based on gender and location, as well as educational level. These segments can also be based on buying habits. Automated email marketing campaigns are not only effective for building an email list , but also for marketing to businesses.

To ensure that your automation campaigns are running properly, you must first test the effectiveness of your automation campaigns. Automated emails should be distributed according to the intended frequency so that your customers don’t get bombarded. Sending too many emails at one time can cause customers to unsubscribe. So focus on the most important opportunities. You should test the automation of your emails. Additionally you should try different subject lines and content CTAs and CTAs to see which ones are the most effective. You can also track the effectiveness of your campaigns by using specific metrics that correspond to your goals.

Landing page builder
If you’re building an email marketing list, you may want to consider using a landing page creator. ActiveCampaign provides a simple drag-and-drop editor, allowing even the most novice users to create stunning landing pages. The software also offers CRM capabilities, which allow you to track leads and record important contact information. The platform also provides the option of managing tasks, which include daily, weekly, and quarterly tasks.

You can choose to utilize pre-designed templates or create your own page completely using an editor that drags and drops. With this tool you can include content, customize the layout, and even add Google Analytics tracking code on your site. With a few clicks of the mouse, you can have a beautiful landing page in just a few minutes. The landing page builder of ActiveCampaign includes a variety of other tools to improve your landing pages.