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Build an Email List With Active Campaign

There are numerous options if you want to build an email database. How do you choose the best one? ActiveCampaign suggests having multiple test lists. It is helpful to have multiple lists to identify which ones are the most likely to convert. In addition to features, search for a site that has an simple interface and tag options. This way, you can track and analyze the performance of each list with others.

Features
One of the most powerful features of ActiveCampaign is the capability to segment customers according to their stage of the buying cycle. ActiveCampaign’s advanced segmentation tools allow you to send highly relevant emails in response to certain segments’ interests and behavior. It is possible to use dynamic content, like images and videos to personalize every email. To manage your list, you can utilize the built-in CRM of the platform.

The main problem with ActiveCampaign is the complex process. There are numerous steps to complete each step, including the creation of segments and a lead score. ActiveCampaign provides a variety of in-app help articles along with a comprehensive training library. However, it’s so complex that you could feel overwhelmed. ActiveCampaign’s email campaigns are not optimized for all email clients, however they do display in a proper format on mobile devices.

Cost
If you’re in the market to create an email list for your small-sized business, you’re probably wondering about ActiveCampaign pricing. Although the service is quite affordable compared to other email marketing platforms, you must conduct some research before you make any decision. There are several features you can make use of to build your list, such as email segmentation and split testing.

The cost of ActiveCampaign to build an email list varies based on the features you’ll need. The basic plan is free up to 500 subscribers. However, when you reach the 25,000 contact limit, you’ll have to pay $49 per month. If you feel that you require more features, you can upgrade to a more expensive package at the time of your current billing cycle. The cost of establishing an email list using ActiveCampaign is contingent on the number of subscribers you have.

Interface is simple to use
The interface of ActiveCampaign is easy to use for building your email list. This tool has an easy-to-understand interface that lets you set up your welcome, abandoned cart recovery as well as order confirmation and downsell and upsell series of emails. You can also create your opt-in forms and connect with prospective customers to offer discounts on popular coaching products. It is easy to use and includes a lot of options.

Advanced features: ActiveCampaign offers a variety of subscriptions and plans for paid users that include a free forever plan that lets you send as many emails as you want each month to up to 2000 subscribers. It’s expensive when compared to MailChimp or MailerLite therefore it’s worthwhile to do some comparison shopping. ActiveCampaign provides advanced automation that is difficult to understand for those who aren’t acquainted with the field of email marketing.

Tags
You can add customer and tags related to your products to your contacts in ActiveCampaign. These tags make it easier to personalize your emails based on your customers’ behavior. They might not be included in any of the categories. Automations employ tags to hide content and display contact information. Learn how tags can be used to build an active email list.

ActiveCampaign tags can be used to build an email database. To do this you’ll need include the email addresses and names of your contacts. You can also make use of conditional content in order to tag multiple contacts for different actions. Conditional content is only available to ActiveCampaign and is only available on the Plus plan. It allows you to segment your subscribers in ways that can reduce the number of emails sent. This lets you send relevant content to your subscribers.

Automated campaigns
Automated campaigns for building an email list can be incredibly effective at keeping your business at the forefront of your customers’ minds, providing them with up-to-date information about the products and services that will interest them. Instead of sending out massive email blasts to your entire contact list you can target your customers with specific content based on gender and location, as well as educational level. These segments can also be based on purchase habits. Automated emails are not only beneficial for building an email list , but also for marketing to businesses.

To make sure that your automation campaigns are running properly, you need to first test them. Automated emails should be separated in a way that customers don’t receive a lot of emails. Sending too many emails at once could cause customers to unsubscribe, so concentrate on the most important opportunities. In addition to testing the automation of your emails, it is important to also test different subjects, content, and CTAs to determine which yield the most results. You can measure the effectiveness of your campaigns by creating specific metrics that are tailored to your objectives.

Landing page builder
If you’re creating an email marketing list, you might be interested in using a landing page builder. ActiveCampaign’s drag-and-drop editor allows you to create stunning landing pages even for least experienced users. It also includes CRM capabilities that allows you to keep track of leads and save important contact information. The platform also offers tasks management options, such as daily or weekly tasks, as well as quarterly tasks.

You can choose to use pre-made templates or create an entirely new page using an editor that can be dragged and dropped. This tool lets you include content, personalize the layout, and even incorporate Google Analytics tracking code. With just a few clicks of the mouse, you can have a beautiful landing page in a matter of minutes. The landing page builder of ActiveCampaign includes a variety of additional tools to enhance your landing pages.