Email Autoresponder Service

Build an Email List With Active Campaign

There are many options available if you want to build an email database. How do you pick the best one? ActiveCampaign recommends having several test lists. It is helpful to have several lists so you can determine which are most likely to convert. You should also search for an online service that has user-friendly interfaces and tag options. This lets you analyze and compare the performance of the various lists.

Features
One of the most effective features of ActiveCampaign is the ability to segment customers according to their buying stage. ActiveCampaign’s advanced segmentation capabilities enable you to send highly relevant emails based on specific segments’ interests as well as behavior. You can use dynamic content, like images and videos to personalize each email. To manage your list, you can utilize the built-in CRM feature of the platform.

But, one of the biggest disadvantages of ActiveCampaign is its complicated process. There are numerous steps to complete each procedure, including setting up segments and creating leads scores. While ActiveCampaign does offer a variety of help articles within the app as well as an extensive library of training resources however, the functionality of the system is so extensive that it can make you be overwhelmed. ActiveCampaign’s email marketing campaigns aren’t optimized for all email clients, however they do show in a format that is suitable on mobile devices.

Cost
ActiveCampaign pricing is something you might be interested in if you are looking to set up an email database for your small-scale business. Although the service is quite inexpensive compared to other email marketing platforms, you must conduct some research prior to making any choices. There are several options to create your list, including segmentation for emails and split testing.

The cost of creating an email list using ActiveCampaign will vary based on the features you need. The basic plan is free up to 500 subscribers, however once you reach the 25,000-contact limit, you’ll have to pay $49 per month. You can also upgrade during your current billing period to a higher priced package if you feel you’ll require more features. The cost of building an email list using ActiveCampaign is dependent on the number of subscribers you have.

Interface is easy to use
Easy to use interface for building an email list using ActiveCampaign. This tool provides a simple-to-use interface that allows you to set up your welcome, abandoned cart recovery orders confirmation, upsell/downsell emails. You can also create your opt-in forms, communicate with prospects, and provide discounts on popular coaching products. There are numerous options to pick from and the interface is straightforward and easy to use, making it a good choice for beginners.

Advanced features: ActiveCampaign offers a variety of subscriptions and paid plans, including a free forever plan that lets you send as many emails as you want every month to up to 2000 subscribers. It is quite expensive in comparison to MailChimp or MailerLite therefore it’s worthwhile to do some comparison shopping. ActiveCampaign offers advanced automation that is difficult to comprehend if you are not familiar with the email marketing industry.

Tags
You can apply customer or tags that relate to products to your contacts in ActiveCampaign. These tags help to tailor your emails based on your clients behaviour. They may not be included in any of the categories. Tags are used most often in automated applications to hide content and to display vital contact information. Learn how tags can be utilized to create an active email list.

ActiveCampaign tags can be used to create an email database. To build this database, you will need to include the email addresses and names of your contacts. If you have lots of contacts, it is possible to use conditional content and tag them to perform different actions. Conditional content is exclusive to ActiveCampaign and is only available on the Plus plan. This lets you segment your subscribers in ways that reduce the number of emails you send. This lets you send highly relevant content to your subscribers.

Automated campaigns
Automated emails can be highly efficient in keeping your business in the minds of your customers. They provide them with timely information about the products and services they are interested in. Instead of sending out massive email blasts to your entire contact list you can target your customers with specific content based on gender and location, as well as educational level. These segments can also be based on purchase habits. Automated email campaigns aren’t only useful for creating an email database, but also for business-to-business marketing.

To ensure that your automation campaigns are running properly, first test the effectiveness of your automation campaigns. Automated emails shouldn’t be sent out in a hurry to your customers. Sending too many emails in one go can make your customers unsubscribe, so focus on only the most important opportunities. You should test the automated nature of your emails. Additionally you should test various subject lines, content, CTAs and CTAs to see which ones are the most effective. You can monitor the effectiveness of your campaigns by creating custom metrics that match your objectives.

Landing page builder
A landing page builder is a fantastic tool to use when you are creating an email marketing list. ActiveCampaign offers a simple drag and drop editor, which allows even the least experienced users to create stunning landing pages. ActiveCampaign also has CRM capabilities that let you track leads and save valuable contact information. The platform also provides task management options, including daily, weekly, and quarterly tasks.

You can choose to make use of pre-made templates or design a completely new page with an editor that can be dragged and dropped. This tool allows you to add content, alter the layout, and even incorporate Google Analytics tracking code. In only a few minutes you can create an amazing landing page. ActiveCampaign’s landingpage builder comes with several other tools that can be used to enhance your landing pages.