Free Email Autoresponder Software

Build an Email List With Active Campaign

There are a lot of options for you to create an email database. How do you choose the most effective one? ActiveCampaign suggests you keep several test lists. It is helpful to have multiple lists so that you can determine which ones are most likely convert. In addition to features, look for a site that has an simple interface and tag options. This lets you monitor and compare performance across different lists.

Features
The most powerful feature of ActiveCampaign is the ability to segment customers according to their buying stage. ActiveCampaign’s advanced segmentation tools allow you to send highly relevant emails in response to specific segments’ interests and behaviours. To personalize every email, you can use dynamic content like videos or images. You can even make use of the CRM built into the platform to manage your list.

But, one of the main drawbacks to ActiveCampaign is its complicated process. Each step involves multiple steps, like creating segments and creating leads. ActiveCampaign provides a range of help articles in the app as well as a complete training library. But it’s so complex that you might feel overwhelmed. ActiveCampaign’s email campaigns aren’t optimized for every email client but they do display correctly on mobile devices.

Cost
ActiveCampaign pricing is something that you might be interested in if are looking to create an email database for your small business. While the service is affordable when compared with other email marketing platforms you must conduct some research before you make any decision. There are a variety of features you can use to create your list including segmentation for emails and split testing.

The cost of creating an email list with ActiveCampaign differs greatly based on the features you want. The basic plan is free up to 500 subscribers. However, when you reach the 25,000-contact limit, you’ll have to pay $49 per month. You can upgrade your plan during the current billing period to a higher priced package if you feel you’ll need more functionality. The cost of ActiveCampaign’s email list will depend on the number of subscribers it has.

Interface simple to use
The interface of ActiveCampaign is easy create your email list. This tool has an easy-to-understand interface that allows you to design your welcome, abandoned cart recovery ordering confirmation, as well as downsell/upsell email series. You can also set up opt-in forms, connect with potential clients, and offer discounts on popular coaching products. It’s easy to use and includes a lot of features.

Advanced features: ActiveCampaign offers a variety of paid plans and subscriptions that include a free forever plan that allows you to send as many emails as you’d like every month to up to 2000 subscribers. It’s quite costly in comparison to MailChimp or MailerLite and it’s worth looking at a comparison. ActiveCampaign offers advanced automation that is difficult to comprehend for those who aren’t acquainted with the email marketing industry.

Tags
You can apply customer or product-related tags to your contacts in ActiveCampaign. These tags allow you to tailor your emails based on your customers’ behavior. But they don’t fit into one of the categories listed above. Tags are typically used in automations to hide content and to display vital contact information. Learn how tags can be used to build an active email list.

To make use of tags to create an email list with ActiveCampaign You must include names of contacts as well as email addresses and other information that will help you segment your contacts. You can also make use of conditional content in order to tag multiple contacts for different actions. Conditional content is exclusive to ActiveCampaign and is only available on the Plus plan. It lets you segment your subscribers in ways that decrease the amount of email messages sent. This lets you provide relevant content to your subscribers.

Automated campaigns
Automated emails can be highly efficient in keeping your business top of mind for your customers. They provide them with up-to-date details about the products and services they are interested in. Instead of mass email blasts that are sent to your entire email list, content that is targeted can be tailored to specific customers depending on gender, geographic location or education level, as well as other aspects. These segments can be based on purchasing habits. Automated emails are not only effective for building an email list , but are also beneficial for business-to-business marketing.

The first step is to test your automation campaigns to make sure they’re performing as planned. Automated emails should not be sent in a flurry to your customers. Sending too many emails in one go could result in customers opting out. So focus on the most important opportunities. In addition to testing the automated nature of your emails, you should also test different subjects, content, and CTAs to determine which will yield the greatest results. You can also track the effectiveness of your campaigns by using custom metrics that reflect your objectives.

Landing page builder
A landing page builder is an excellent tool to use when building an email marketing list. ActiveCampaign provides a simple drag-and-drop editor, allowing even novice users to create stunning landing pages. ActiveCampaign also offers CRM capabilities that let you track leads and keep important contact details. The platform provides tasks management options that include daily, weekly and quarterly tasks.

You can select to make use of pre-made templates or design a completely new page with the drag-and-drop editor. With this tool you can add content, customize the layout, and even integrate Google Analytics tracking code on the page. In just a few minutes, you can build an amazing landing page. The landing page builder from ActiveCampaign comes with several other tools that you can use to enhance your landing pages.