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Build an Email List With Active Campaign

There are numerous options when you are looking to build an email database. How do you pick the best one? ActiveCampaign suggests you keep multiple test lists. It is beneficial to have multiple lists so you know which ones are most likely to be converted. You should also look for an interface that is easy to use and tags that are easy to use. This lets you track and compare the performance of each list with the other.

Features
One of the most powerful features of ActiveCampaign is the capability to segment customers based on their current stage of the buying cycle. ActiveCampaign’s advanced segmentation features allow you to send highly relevant emails based on particular segments’ interests and behaviors. To personalize each email, you can use dynamic content such as videos or images. To manage your list, you can make use of the built-in CRM feature of the platform.

The biggest issue with ActiveCampaign is its complicated process. There are multiple steps to complete each step, such as the creation of segments and leads scores. While ActiveCampaign does offer a variety of help articles within the app as well as a comprehensive training library, the system’s functionality is so extensive that you may be overwhelmed. The ActiveCampaign email campaigns aren’t optimized for all email clients, however they display in a proper format on mobile devices.

Cost
ActiveCampaign pricing is something you could be interested in if are looking to set up an email database for your small-scale business. While the service is affordable compared to other email marketing platforms you will need to do some research before you make any decisions. There are a variety of features you can use to build your list, including segmentation of emails and split testing.

The cost of ActiveCampaign to build an email list is based on the features you need. The basic plan is free for 500 subscribers. After you reach the limit of 25000 contacts, you’ll be charged $49/month. You can upgrade your plan during the current billing cycle to a higher-priced plan if you think you’ll need more functionality. The cost of creating an email list using ActiveCampaign is contingent on the number of subscribers you have.

Interface is easy to use
The interface of ActiveCampaign is easy use for building your email list. This tool comes with a user-friendly interface that lets you set up your welcome, abandoned-cart recovery and order confirmation, as well as upsell/downsell series of emails. You can also set up your opt-in form, connect with prospects, and offer discounts on popular coaching products. There are numerous options to choose from, and the interface is easy to use and simple, making it an excellent option for beginners.

Advanced features: ActiveCampaign offers several paid plans and subscriptions. This includes a cost-free forever plan which allows you to send as many emails as you’d like every month to up to 2000 subscribers. However, it’s expensive when compared to MailChimp and MailerLite and you’ll need to shop around. ActiveCampaign does offer an advanced automation system that is difficult to comprehend without previous experience in the industry.

Tags
You can apply customer and tags that relate to products to your contacts in ActiveCampaign. These tags help to target your emails based on the customers’ behavior. But they may not fall under any of the categories above. Automations employ tags to hide content and display contact information. Learn how tags can be used to build an active email list.

To build an email list using ActiveCampaign you need to add the names of the contacts, email addresses, and other information that can help you segment your contacts. You can also apply conditional content to tag multiple contacts for different actions. Conditional content is only available to ActiveCampaign and available only on the Plus plan. It allows you to segment your subscribers into ways that reduce the amount of emails that are sent. This lets you provide highly relevant content to your subscribers.

Automated campaigns
Automated campaigns for building an email list can be incredibly efficient in keeping your business at the top of your customers’ mindsby providing them with timely information about the products and services that interest them. Instead of sending out mass emails to your entire list of contacts, you can target customers with targeted content based on gender and location, as well as educational level. These segments can also be based on buying habits. Automated email marketing campaigns are not only useful for creating an email database, but also for business-to-business marketing.

To make sure that your automation campaigns work properly, first test them. Automated email messages should be spaced to ensure that your customers don’t feel bombarded. Sending too many emails in one go can make your customers unsubscribe, therefore, you should focus on the most important opportunities. You should test the automation of your emails. Also it is important to test different subject lines, content, CTAs, and CTAs to see which ones yield the most results. You can measure the effectiveness of your campaigns with custom metrics that match your objectives.

Landing page builder
A landing page builder is a fantastic tool to use when you are creating an email marketing list. The drag-and-drop editor of ActiveCampaign allows you to create stunning landing pages even for the most inexperienced users. ActiveCampaign has CRM capabilities that let you track leads, and store important contact information. The platform has task management options , which include weekly, daily, and quarterly tasks.

You can choose to use pre-made templates or create an entirely new page using an editor that can be dragged and dropped. With this tool, you can add content, alter the layout, and even include Google Analytics tracking code to your website. With just a few clicks of the mouse, you can create a stunning landing page in just a few minutes. The landing page builder of ActiveCampaign includes a variety of additional tools to help improve your landing pages.