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Build an Email List With Active Campaign

There are numerous options when you are looking to build an email database. But how do you select the best one? ActiveCampaign suggests you make test lists and have more than one. A variety of lists are helpful so you know which ones are most likely to be converted. It is also important to choose a service with easy-to-use interfaces and tag options. This means you can monitor and compare the performance of each list against other.

Features
One of the most powerful features of ActiveCampaign is the capability to segment customers according to their buying cycle. ActiveCampaign’s advanced segmentation features allow you to send highly relevant emails depending on certain segments’ interests and behaviours. To personalize every email, you can employ dynamic content, such as images or videos. You can also use the built-in CRM of the platform to manage your list.

But, one of the main drawbacks to ActiveCampaign is its incredibly complicated process. Each step requires multiple steps, like creating segments and creating leads. ActiveCampaign provides a range of in-app help articles as well as a comprehensive training library. However, it’s so complicated that you may feel overwhelmed. ActiveCampaign’s email campaign are not optimized for every email client however they are displayed correctly on mobile devices.

Cost
If you’re in the market to build an email list for your small-sized company, you’re probably thinking about ActiveCampaign pricing. Although the service is quite affordable in comparison to other email marketing platforms, you will need to do some research prior to making any decision. There are a number of options to build your list, such as email segmentation and split testing.

The cost of ActiveCampaign’s email list varies based on the features you want. The basic plan is free for up to 500 subscribers, but once you hit the 25,000-contact limit, you’ll need to pay $49 per month. You can upgrade your plan during the current billing cycle to a more expensive package if you think you’ll require more features. The cost of building an email list with ActiveCampaign depends on how many subscribers you have.

Easy to use interface
The interface of ActiveCampaign is simple to create your email list. This tool has an easy-to-understand interface that lets you design your welcome, abandoned cart recovery as well as order confirmation and upsell/downsell series of emails. You can also build your opt-in forms and connect with prospects to offer discounts on popular coaching products. It’s simple to use and includes a lot of options.

Advanced features: ActiveCampaign offers a variety of subscriptions and plans for paid users that include a free forever plan that allows you to send as many emails as you like every month to up to 2000 subscribers. It’s quite expensive when compared to MailChimp or MailerLite therefore it’s worth looking at a comparison. ActiveCampaign provides advanced automation that is hard to comprehend in case you aren’t familiar with the industry of email marketing.

Tags
ActiveCampaign allows you to create product or customer-related tags to your contacts. These tags help to personalize your messages based on your customers behaviour. However, they might not fall under any of the categories mentioned above. Tags are most often used in automations to hide content and display essential contact information. Learn how tags can be used to create an active email list.

To make use of tags to create an email list with ActiveCampaign it is necessary to include names of contacts, email addresses, and other data that will allow you to segment your contacts. You can also use conditional content to tag multiple contacts for various actions. Conditional content is exclusive to ActiveCampaign and is only available on the Plus plan. This allows you to segment your subscribers in ways which reduce the number of emails that are sent. This lets you provide highly relevant content to your subscribers.

Automated campaigns
Automated email campaigns can be very efficient in keeping your business at the forefront of mind of your customers. They give them timely information on the products and services they are interested in. Instead of sending out mass emails being sent to your entire contact list, targeted content can be targeted to specific customers depending on gender, geographic location and education level, among other factors. These segments can be based on purchasing habits. In addition to creating an email list automated email campaigns can be beneficial for business-to-business email marketing.

First, you should always check the automated campaigns to ensure they are working as intended. Automated emails shouldn’t be sent in a flurry to your customers. Sending too many emails simultaneously could cause customers to unsubscribe. So , concentrate on the most important opportunities. Apart from testing the automation of your emails, you should also test different subjects, content, and CTAs to determine which yield the most results. You can even monitor the effectiveness of your campaigns using customized metrics that match your objectives.

Landing page builder
A landing page builder is a great tool to use when creating an email marketing list. ActiveCampaign offers an easy-to-use drag-and-drop editor that allows even the most inexperienced users to easily create stunning landing pages. The program also has CRM capabilities, which allow you to keep track of leads and save important contact information. The platform provides the option of managing tasks that include daily, weekly, and quarterly tasks.

You can select to choose from pre-designed templates or build your own page completely using an editor that drags and drops. This tool allows you to add content, customize your layout, and even include Google Analytics tracking code. In just a few minutes, you can design an outstanding landing page. The landing page builder of ActiveCampaign includes a variety of additional tools to enhance your landing pages.