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Build an Email List With Active Campaign

If you’re looking to build an email list, you have many options. But how do you pick the best one? ActiveCampaign suggests having multiple test lists. A variety of lists are helpful to determine which ones are most likely to convert. You should also look for an online service that has user-friendly interfaces and tags that are easy to use. This lets you track and compare the performance of various lists.

Features
One of the most powerful features of ActiveCampaign is the capability to segment customers according to their current stage of the buying cycle. ActiveCampaign’s advanced segmentation tools allow you to send highly relevant emails according to specific segments’ interests as well as behaviors. To personalize each email, you can employ dynamic content, such as videos or images. You can even use the platform’s built-in CRM to manage your list.

However, one of the biggest disadvantages of ActiveCampaign is its complicated process. Each step requires several steps, such as creating segments and creating leads. While ActiveCampaign provides a wide array of in-app help articles and an extensive library of training resources however, the functionality of the system is so extensive that you might feel overwhelmed. The email campaigns of ActiveCampaign are not optimized for every email client, but they display properly on mobile devices.

Cost
If you’re looking to build an email list for your small company, you’re probably thinking about ActiveCampaign pricing. Although the service is quite affordable in comparison to other email marketing platforms you will need to do some research before you make any decisions. There are several features you can use to create your list including segmentation for emails and split testing.

The cost of establishing an email list using ActiveCampaign will vary based on the features that you require. The basic plan is free up to 500 subscribers, however once you hit the 25,000-contact limit, you’ll have to pay $49 per month. You can also upgrade during your current billing period to a higher priced package if you believe you’ll need more functionality. The cost of establishing an email list using ActiveCampaign depends on the number of subscribers you have.

Interface is simple to use
The interface of ActiveCampaign is simple to use to create your email list. This tool offers a simple-to-understand interface that allows you to set up your welcome, abandoned cart recovery, order confirmation, and downsell and upsell series of emails. You can also set up your opt-in forms, connect with potential clients, and offer discounts on popular coaching products. It’s simple to use and has many options.

Advanced features: ActiveCampaign offers several paid plans and subscriptions. It also offers a free forever plan which allows you to send as many emails as you want each month to as many as 2000 subscribers. It is quite expensive in comparison to MailChimp or MailerLite therefore it’s worth doing some comparison shopping. ActiveCampaign offers advanced automation that is difficult to comprehend in case you aren’t familiar with the field of email marketing.

Tags
ActiveCampaign allows you to create product or customer-related tags for your contacts. These tags make it easier to personalize your emails based on your clients’ behavior. They may not belong to any of the categories mentioned above. Tags are commonly used in automations to conceal content and display important contact information. If you’re wondering how you can make use of tags to build an email list that has an active campaign, continue reading to find out more.

To create tags for an email list using ActiveCampaign it is necessary to include the names of your contacts, email addresses, as well as other information that will help you segment your contacts. You can also make use of conditional content to tag multiple contacts for various actions. ActiveCampaign only offers conditional content on the Plus plan. It lets you segment your subscribers in ways that decrease the number of emails sent. This lets you provide relevant content to your subscribers.

Automated campaigns
Automated campaigns for building an email list can be extremely effective in keeping your business at the top of your customers’ mindsby providing them with timely information on the products and services that are of interest to them. Instead of sending mass emails to your entire contact list you can focus on your customers by focusing your content on gender and location, as well as educational level. These segments can be also created in accordance with the buyer’s habits. Automated email campaigns aren’t only beneficial for building an email list , but also for marketing to businesses.

The first step is to test your automation campaigns to ensure they’re working as you intended. Automated emails shouldn’t be sent out in a rush to your customers. Sending too many emails at once could cause your customers to unsubscribe, therefore, you should focus on the most important opportunities. Aside from testing the automation of your emails, you must also test different subject lines, content and CTAs to determine which will yield the greatest results. You can track the effectiveness of your campaigns with customized metrics that will meet your goals.

Landing page builder
A landing page builder is a great tool to use when creating an email marketing list. ActiveCampaign offers an easy-to-use drag-and-drop editor that allows even the least experienced users to create stunning landing pages. ActiveCampaign also comes with CRM capabilities that let you track leads, and store important contact information. The platform also offers tasks management options, such as daily, weekly, and quarterly tasks.

You have the option to either use pre-made templates, or create a new page with a drag-and-drop editor. With this tool it is possible to add content, modify the layout, and even include Google Analytics tracking code into the page. In only a few minutes you can build an amazing landing page. The landing page builder from ActiveCampaign comes with a number of additional tools to enhance your landing pages.