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Build an Email List With Active Campaign

If you’re looking to build an email list, you have many options. But how do you choose the best one? ActiveCampaign recommends you to create test lists and have more than one. It is helpful to keep multiple lists to identify which ones are the most likely to convert. You should also look for an interface that is easy to use and tags that are easy to use. This lets you monitor and compare performance of various lists.

Features
The most effective feature of ActiveCampaign is the ability to segment customers according to their buying stage. ActiveCampaign’s advanced segmentation tools allow you to send highly relevant emails in response to specific segments’ interests and behaviors. You can make use of dynamic content, such as images and videos to personalize every email. You can even use the CRM built into the platform to manage your email list.

But, one of the major drawbacks of ActiveCampaign is its complicated process. Each step requires multiple steps, including creating segments and creating leads. While ActiveCampaign provides a wide array of help articles in the app and an extensive library of training resources however, the functionality of the system is so extensive that you might be overwhelmed. ActiveCampaign’s emails aren’t optimized for all email clients, but they do show in a format that is suitable on mobile devices.

Cost
ActiveCampaign pricing is something you might be interested in if are in the market to create an email database for your small-scale business. Although the service is quite affordable when compared with other email marketing platforms, you must conduct some research before you make any choices. There are several options to create your list including segmentation for emails and split testing.

The cost for ActiveCampaign’s email list varies based on what features you require. The basic plan is free up to 500 subscribers. However, when you reach the 25,000-contact limit, you’ll need to pay $49 per month. If you think you require more features, you can upgrade to a more costly package in the current billing cycle. The cost of creating an email list using ActiveCampaign depends on the number of subscribers you have.

Interface is simple to use
A simple interface to create an email list using ActiveCampaign. This tool offers a simple-to-understand interface that lets you design your welcome, abandoned cart recovery, order confirmation, and upsell/downsell email series. You can also set up your opt-in forms, communicate to prospects, and even offer discounts on popular coaching products. It’s easy to use and includes a lot of options.

Advanced features: ActiveCampaign offers a variety of paid plans and subscriptions which include a no-cost forever plan that lets you send as many emails as you want each month to up 2000 subscribers. However, it’s also expensive in comparison to MailChimp and MailerLite and, therefore, you’ll need to do some comparison shopping. ActiveCampaign offers advanced automation that is difficult to comprehend if you are not familiar with the industry of email marketing.

Tags
ActiveCampaign allows you to create product or customer-related tags to your contacts. These tags let you target your emails based upon your customers’ behaviors. They might not be included in any of the categories. Tags are used most often in automations to conceal content and show important contact information. If you’re wondering how you can use tags to build an email list that has an active campaign, continue reading to learn more.

To create tags for an email list using ActiveCampaign, you must add names of contacts along with email addresses as well as other information that will help you segment your contacts. You can also make use of conditional content to tag multiple contacts for various actions. Conditional content is exclusive to ActiveCampaign and is available only on the Plus plan. This allows you to segment your subscribers in ways that decrease the number of emails you send. This lets you send relevant content to your subscribers.

Automated campaigns
Automated email marketing campaigns can be efficient in keeping your business at the forefront of mind of your customers. They give them timely information about the products or services they are interested in. Instead of sending mass email blasts to your entire list of contacts, you can target customers by focusing your content on gender and location, as well as educational level. These segments can be based on purchasing habits. Automated email marketing campaigns are not just beneficial for building an email list , but also for marketing to businesses.

First, you should always check the automated campaigns to ensure that they’re functioning as intended. Automated emails shouldn’t be sent out in a hurry to your customers. Sending too many emails at one time can cause your customers to unsubscribe therefore, you should focus on the most important opportunities. In addition to testing the automation of your emails, you must also test different subject lines, content and CTAs to determine which generate the best results. You can monitor the effectiveness of your marketing campaigns using custom metrics that meet your objectives.

Landing page builder
If you’re creating an email marketing list, you might need to think about using a landing page creator. ActiveCampaign offers an easy-to-use drag-and-drop editor, which allows even the most inexperienced users to easily create stunning landing pages. The program also has CRM capabilities that allow you to keep track of leads and save valuable contact details. The platform also offers task management options, including daily weekly, monthly, and quarterly tasks.

You can choose from pre-made templates or create a new page with a drag-and-drop editor. With this tool you can include content, customize the layout, and even add Google Analytics tracking code on the page. In just a few minutes, you can build an amazing landing page. The landingpage builder in ActiveCampaign has many additional tools that you can use to enhance your landing pages.