Build an Email List With Active Campaign
There are numerous options if you want to build an email database. But how do you select the right one? ActiveCampaign suggests having several test lists. Having several lists is helpful to know which lists are most likely to be converted. In addition to features, search for a service that has simple interface and tag options. This means you can monitor and analyze the performance of each list with others.
Features
The most powerful feature of ActiveCampaign is the ability to segment customers according to their buying stage. ActiveCampaign’s advanced segmentation tools allow you to send highly relevant emails in response to specific segments’ interests and behaviours. To personalize every email, you can use dynamic content, such as images or videos. To manage your list, you can utilize the built-in CRM feature of the platform.
But, one of the biggest drawbacks of ActiveCampaign is its complicated process. Each step requires multiple steps, like creating segments and creating leads. ActiveCampaign provides a range of help articles within the app and a comprehensive training library. However, it’s so complex that you may feel overwhelmed. ActiveCampaign’s email campaigns aren’t optimized for every email client, but they display properly on mobile devices.
Cost
ActiveCampaign pricing is something you could be interested in if you are in the market to create an email database for your small business. While the service is affordable when compared with other email marketing platforms you must conduct some research before you make any decision. You have a number of options to create your email list including split testing, as well as email segmentation.
The cost of ActiveCampaign to build an email list differs based on what features you require. The basic plan is free for 500 subscribers. After you reach the limit of 25,000 contacts, you will be charged $49/month. You can also upgrade during your current billing cycle to a higher-priced package if you feel you’ll require more features. The cost of creating an email list with ActiveCampaign depends on how many subscribers you have.
Easy to use interface
Easy to use interface to create an email list with ActiveCampaign. This tool has an easy-to-use interface that allows you to set up your welcome, abandoned-cart recovery orders confirmation, upsell/downsell emails. You can also create your opt-in forms and connect with prospects to offer discounts on popular coaching products. There are many features to choose from and the interface is straightforward which makes it a great option for beginners.
Advanced features: ActiveCampaign offers a variety of subscriptions and plans for paid users that include a free forever plan that allows you to send as many emails as you want each month to up to 2000 subscribers. It’s expensive in comparison to MailChimp or MailerLite so it is worth doing some comparison shopping. ActiveCampaign does offer an advanced automation process , but it can be difficult to understand without some previous experience in the industry.
Tags
ActiveCampaign allows you to add product or client-related tags to your contacts. These tags allow you to target your messages based on your customers’ behaviour. They might not be included in any of the categories. Automations employ tags to hide content and display contact information. If you’re thinking of how to make use of tags to build an email list that has an active campaign, read on to find out more.
ActiveCampaign tags can be used to construct an email database. To build a database you’ll need to include the email addresses and names of your contacts. If you have a lot of contacts, it is possible to use conditional content and tag them to perform different actions. ActiveCampaign only provides conditional content on the Plus plan. This allows you to segment your subscribers in ways that reduce the amount of emails you send. This allows you to deliver relevant content to your subscribers.
Automated campaigns
Automated campaigns for building an email list can be extremely efficient in keeping your company at the forefront of your customers’ mindsby providing them with current information on the products and services that appeal to them. Instead of mass email blasts that are sent to your entire contact list, targeted content can be targeted to specific customers based on gender, location or education level and other aspects. These segments can also be developed based on purchasing habits. Automated email marketing campaigns are not only useful for creating an email list but also for marketing to businesses.
To ensure that your automation campaigns work properly, first test them. Automated emails shouldn’t be sent out in a hurry to your customers. Sending too many emails at one time could cause customers to unsubscribe. So , concentrate on the most important opportunities. In addition to testing the automation of your emails, you must also test different subjects, content, and CTAs to determine which will yield the greatest results. You can track the performance of your campaigns using custom metrics that meet your objectives.
Landing page builder
A landing page builder is an excellent tool to use when creating an email marketing list. ActiveCampaign offers a simple drag and drop editor that allows even the least experienced users to create stunning landing pages. The software also offers CRM capabilities, which let you track leads and record valuable contact information. The platform also provides options for managing tasks, such as daily, weekly, and quarterly tasks.
You can choose to use pre-made templates or create an entirely new page using a drag-and-drop editor. This tool lets you include content, personalize your layout, and even integrate Google Analytics tracking code. In just a few minutes you can create an amazing landing page. The page builder for landing pages from ActiveCampaign comes with a host of other tools to improve your landing pages.