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Build an Email List With Active Campaign

If you’re trying to build an email list, you have many options. But how do you pick the best one? ActiveCampaign suggests you make test lists and keep more than one. It is beneficial to have multiple lists to determine which ones are most likely convert. You should also look for an online service that has user-friendly interfaces and tags that are easy to use. This allows you to monitor and compare performance of different lists.

Features
One of the most powerful features of ActiveCampaign is the capability to segment customers according to their current stage of the buying cycle. ActiveCampaign’s advanced segmentation capabilities allow you to send relevant emails to specific segments based upon their interests and behaviors. To personalize every email, you can use dynamic content like videos or images. You can even use the CRM built into the platform to manage your email list.

The main issue with ActiveCampaign is its complicated process. There are multiple steps to complete each procedure, including setting up segments and creating an lead score. ActiveCampaign offers a number of help articles that are available in the app, as well as a comprehensive training library. But it’s so complicated that you may be overwhelmed. ActiveCampaign’s email campaigns aren’t optimized for all email client, but they display properly on mobile devices.

Cost
ActiveCampaign pricing is something you could be interested in if you are in the market to create an email database for your small-scale business. The service is reasonably priced when compared to other marketing platforms, but if want to make the most of your marketing budget, you’ll have to conduct some research prior to. There are a lot of options to create your email list including split testing, as well as email segmentation.

The cost of building an email list using ActiveCampaign differs greatly based on the features you want. The basic plan is free for 500 subscribers. After you reach the limit of 25000 contacts, you’ll have to pay $49/month. If you feel that you require more functionality, you can upgrade to a more costly package during your current billing cycle. The cost for ActiveCampaign’s email list depends on how many subscribers it has.

Interface is easy to use
The interface of ActiveCampaign is easy to create your email list. This tool has an easy-to-understand interface that lets you create your welcome abandoned cart recovery orders confirmation, upsell/downsell series of emails. You can also design your opt-in forms and connect with prospective customers to offer discounts on popular coaching products. There are numerous options to choose from and the interface is straightforward which makes it a great choice for beginners.

Advanced features: ActiveCampaign offers a variety of subscriptions and plans for paid users as well as a free forever plan that lets you send as many emails as you want every month, to up to 2000 subscribers. It’s quite costly in comparison to MailChimp or MailerLite which is why it’s worth looking at a comparison. ActiveCampaign provides advanced automation that is hard to comprehend for those who aren’t acquainted with the email marketing industry.

Tags
ActiveCampaign allows you to add product or client-related tags to your contacts. These tags make it easier to send targeted emails based on the customers behaviour. But they may not belong to any of the categories above. Tags are most often used in automations to hide content and to display vital contact information. Learn how tags can be utilized to build an active email list.

To use tags to build an email list using ActiveCampaign, you must add the names of your contacts emails, names, and other information that can help you segment your contacts. You can also apply conditional content to tag multiple contacts for different actions. ActiveCampaign only offers conditional content on the Plus plan. This lets you segment your subscribers in ways which reduce the amount of emails that are sent. This lets you provide relevant content to your subscribers.

Automated campaigns
Automated email campaigns can be extremely efficient in keeping your company in the minds of your customers. They provide them with current details about the products and services they are interested in. Instead of sending out mass emails being sent to your entire contact list, targeted content can be targeted to specific customers based on gender, location and education level, among other factors. These segments can also be based on purchase habits. Apart from creating an email list automated email campaigns are effective for business-to business email marketing.

The first step is to test the automation campaigns to ensure that they’re functioning as intended. Automated emails should not be sent out in a hurry to your customers. Sending too many emails at once could lead to customers unsubscribing. Therefore, you should focus on the most important opportunities. You should test the effectiveness of your emails. Also, you should test different subject lines and content CTAs and CTAs to determine which yield the most results. You can even track the effectiveness of your campaigns using specific metrics that are based on your objectives.

Landing page builder
A landing page builder is an excellent tool to use when creating an email marketing list. ActiveCampaign offers a simple drag-and drop editor, allowing even the least experienced users to create stunning landing pages. ActiveCampaign also has CRM capabilities that allow you to track leads and keep valuable contact information. The platform also offers options for managing tasks, such as daily or weekly tasks, as well as quarterly tasks.

You have the option to either use pre-made templates, or create a new one using a drag and drop editor. This tool lets you include content, personalize your layout, and even include Google Analytics tracking code. With just a few clicks of the mouse, you can create a stunning landing page in a matter of minutes. The page builder for landing pages from ActiveCampaign comes with a number of additional tools to help improve your landing pages.