Pipedrive Integrations

Build an Email List With Active Campaign

There are a variety of options for you to create an email database. But how do you select the right one? ActiveCampaign suggests that you create test lists and keep more than one. Having several lists is helpful to know which lists are most likely to convert. In addition to features, look for a platform that offers an easy to use interface and tag options. This means you can monitor and compare the performance of each list with the other.

Features
One of the most effective features of ActiveCampaign is the capability to segment customers according to their stage of the buying cycle. ActiveCampaign’s advanced segmentation capabilities allow you to send highly relevant emails to specific segments based on their preferences and behavior. You can utilize dynamic content, such as videos and images to personalize each email. To manage your list, you can utilize the platform’s built in CRM.

The main problem with ActiveCampaign is the complicated process. Each step requires several steps, such as creating segments and creating leads. ActiveCampaign offers a number of help articles that are available in the app, as well as a complete training library. But it’s so complex that you may be overwhelmed. The ActiveCampaign email campaigns aren’t optimized for all email clients, however they do display in a professional format on mobile devices.

Cost
ActiveCampaign pricing is something you could be interested in if are looking to build an email database for your small-scale business. Although the service is quite affordable in comparison to other email marketing platforms you will need to do some research prior to making any choices. There are a number of options to create your list including segmentation for emails and split testing.

The cost for building an email list with ActiveCampaign is a lot based on the features you want. The basic plan is free for 500 subscribers. Once you’ve reached the limit of 25,000 contacts, you will have to pay $49 per month. If you feel that you require more functionality you can upgrade to a more expensive package during your current billing period. The cost of creating an email list with ActiveCampaign is contingent on the number of subscribers you have.

Easy to use interface
Simple to use interface to build an email list using ActiveCampaign. This tool comes with a user-friendly interface that allows you to set up your welcome, abandoned cart recovery and order confirmation, as well as upsell and downsell series of emails. You can also create opt-in forms and connect with potential customers to offer discounts on popular coaching products. There are numerous options to pick from and the interface is straightforward, making it a great option for beginners.

Advanced features: ActiveCampaign offers a variety of paid plans and subscriptions which include a no-cost forever plan that lets you send as many emails as you’d like every month to up to 2000 subscribers. It is quite expensive in comparison to MailChimp or MailerLite which is why it’s worth looking at a comparison. ActiveCampaign offers an advanced automation process that can be difficult to understand without some prior experience in the marketing via email industry.

Tags
ActiveCampaign allows you to add product or customer-related tags to your contacts. These tags allow you to tailor your messages based on your customers behaviour. They are not included in any of the categories. Automations employ tags to conceal content and display contact information. If you’re wondering how to use tags to build an email list that has an active campaign, continue reading to learn more.

ActiveCampaign tags can be used to create an email database. To build this database you’ll need include the email addresses and names of your contacts. If you have a lot of contacts, you may use conditional content and tag them for various actions. ActiveCampaign only offers conditional content for its Plus plan. It lets you segment your subscribers in ways that decrease the number of emails sent. This helps you deliver hyper-relevant content to your subscribers.

Automated campaigns
Automated campaigns to build an email list can be extremely efficient in keeping your company at the forefront of customers’ minds, by providing them with current information on the products and services that interest them. Instead of sending out mass emails to your entire list of contacts you can target your customers with specific content based on gender or location as well as education level. These segments can be based on purchasing habits. Automated email marketing campaigns are not only beneficial for building an email list , but also for marketing to businesses.

To ensure that your automation campaigns are working properly, first test the effectiveness of your automation campaigns. Automated emails should not be sent in a rush to your customers. Sending too many emails at one time could lead to customers unsubscribing. So focus on the most important opportunities. You should test the effectiveness of your emails. Additionally, you should test different subject lines and content CTAs, and CTAs to determine which are the most effective. You can monitor the effectiveness of your campaigns with custom metrics that meet your objectives.

Landing page builder
A landing page builder is an excellent tool to use when you are creating an email marketing list. The drag-and-drop editor in ActiveCampaign allows you to create stunning landing pages even for the most inexperienced users. ActiveCampaign also has CRM capabilities that allow you to track leads and to store important contact information. The platform also offers task management options, including daily, weekly, and quarterly tasks.

You can either choose pre-made templates or create a brand new page using a drag-and drop editor. With this tool, you can add content, alter the layout, and even add Google Analytics tracking code into your website. With a few clicks of the mouse, you’ll create a stunning landing page in a matter of minutes. ActiveCampaign’s landing page builder also comes with a host of additional tools to enhance your landing pages.