Pipedrive Lead Scoring

Build an Email List With Active Campaign

If you’re looking to build an email list, you have numerous options. But how do you choose the best one? ActiveCampaign recommends that you create test lists and keep more than one. It is beneficial to have multiple lists so you can determine which are most likely to be converted. In addition to features, search for a website that has an easy to use interface and tag options. This allows you to track and analyze the performance of each list with others.

Features
The most effective feature of ActiveCampaign is the ability to segment customers according to their buying stage. ActiveCampaign’s advanced segmentation capabilities let you to send highly relevant emails to specific segments based upon their interests and behavior. To personalize every email, you can utilize dynamic content such as videos or images. You can even use the CRM built into the platform to manage your email list.

One of the biggest drawbacks of ActiveCampaign is its incredibly complicated process. There are numerous steps to follow for each procedure, including setting up segments and establishing a lead score. ActiveCampaign offers a wide range of help articles in the app along with a comprehensive training library. However, it’s so complicated that you might feel overwhelmed. The email campaigns of ActiveCampaign are not optimized for all email client however they are displayed correctly on mobile devices.

Cost
ActiveCampaign pricing is something you could be interested in if are looking to create an email database for your small-scale business. It’s a relatively affordable service compared to other email marketing platforms, but if want to get the most value of your marketing budget, you’ll need to conduct some research prior to. You have a number of options to create your email list including split testing, as well as email segmentation.

The cost of creating an email list with ActiveCampaign is a lot based on the features that you require. The basic plan is free for 500 subscribers. After you reach the limit of 25000 contacts, you’ll be charged $49/month. If you think you require more features, you can upgrade to a higher-priced package during your current billing period. The cost of establishing an email list with ActiveCampaign is dependent on the number of subscribers you have.

Interface simple to use
Simple to use interface for building an email list with ActiveCampaign. This tool offers a simple-to-understand interface that lets you create your welcome abandoned cart recovery ordering confirmation, as well as downsell and upsell series of emails. You can also create your opt-in forms and connect with prospective customers to offer discounts on popular coaching products. It is easy to use and has a wealth of features.

Advanced features: ActiveCampaign offers a variety of subscriptions and paid plans that include a free forever plan that lets you send as many emails as you’d like each month to up to 2000 subscribers. However, it’s also expensive in comparison to MailChimp and MailerLite and, therefore, you’ll need to shop around. ActiveCampaign is a sophisticated automation system that is difficult to comprehend without previous experience in the industry.

Tags
You can add customer and product-related tags to your contacts in ActiveCampaign. These tags help to send targeted emails based on the customers’ behaviour. But they may not fall under any of the categories above. Tags are used most often in automations to hide content and display essential contact information. Learn how tags can be used to create an active email list.

To use tags to build an email list with ActiveCampaign You must include the contacts’ names emails, names, as well as other information that will help you segment your contacts. You can also use conditional content to tag multiple contacts for various actions. ActiveCampaign only provides conditional content on its Plus plan. It allows you to segment your subscribers into ways that reduce the amount of emails you send. This allows you to deliver highly relevant content to your subscribers.

Automated campaigns
Automated email campaigns can be very efficient in keeping your company in the minds of your customers. They provide them with timely details about the products and services they are interested in. Instead of sending out mass emails that are sent to your entire contact list, targeted content can be targeted to specific customers according to gender, location or education level and other variables. These segments can be also created in accordance with the buyer’s habits. Automated email campaigns are not just beneficial for building an email database, but also for marketing to businesses.

First, you should always check the automated campaigns to make sure they’re working as you intended. Automated emails should not be sent out in a rush to your customers. Sending too many emails at once could lead to customers unsubscribing. Therefore, you should focus on the most important opportunities. Aside from testing the automation of your emails, it is important to also test different subject lines, content and CTAs to determine which ones yield the most results. You can also monitor the performance of your campaigns with specific metrics that are based on your objectives.

Landing page builder
A landing page builder is an excellent tool to use when you are creating an email marketing list. The drag-and-drop editor in ActiveCampaign makes it easy to design stunning landing pages, even for the least experienced users. It also includes CRM capabilities that allow you to track leads and record important contact information. The platform also offers the option of managing tasks, which include daily weekly, monthly, and quarterly tasks.

You can choose to make use of pre-made templates or design an entirely new page using an editor that can be dragged and dropped. This tool allows you to add content, modify your layout, and even include Google Analytics tracking code. In just a few minutes, you can build an impressive landing page. The landing page builder from ActiveCampaign comes with numerous additional tools you can use to improve your landing pages.