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Build an Email List With Active Campaign

There are a variety of options for you to create an email database. How do you choose the right one? ActiveCampaign recommends having multiple test lists. It is helpful to have several lists so you know which ones are most likely to be converted. You should also look for an interface that is easy to use and tag options. This allows you to track and examine the performance of every list against other.

Features
One of the most powerful features of ActiveCampaign is the ability to segment customers based on their stage in the buying cycle. ActiveCampaign’s advanced segmentation tools allow you to send highly relevant emails to specific groups based on their interests and behavior. It is possible to use dynamic content, such as videos and images, to personalize each email. You can even make use of the built-in CRM of the platform to manage your list.

The main issue with ActiveCampaign is its complicated process. There are numerous steps to follow for each step, such as the creation of segments and leads scores. While ActiveCampaign offers a range of help articles within the app as well as an extensive library of training materials The system’s capabilities are so extensive that it can make you be overwhelmed. The ActiveCampaign email campaigns aren’t optimized for all email clients, but they do display in a professional format on mobile devices.

Cost
ActiveCampaign pricing is something you may be interested in if you are looking to create an email database for your small business. Although the service is affordable in comparison to other email marketing platforms you must conduct some research prior to making any decisions. There are a variety of options to build your list including segmentation of emails and split testing.

The cost of creating an email list with ActiveCampaign differs greatly based on the features you require. The basic plan is free for up to 500 subscribers, but once you reach the 25,000-contact limit, you’ll need to pay $49 per month. If you think you require more features, you can upgrade to a costlier package during your current billing period. The cost of establishing an email list with ActiveCampaign depends on how many subscribers you have.

Interface that is easy to use
A simple interface to create an email list using ActiveCampaign. This tool has an easy-to-use interface that allows you to set up your welcome, abandoned-cart recovery and order confirmation, as well as upsell and downsell series of emails. You can also design your opt-in forms and connect with potential customers to offer discounts on popular coaching products. It’s easy to use and includes a lot of features.

Advanced features: ActiveCampaign offers several paid plans and subscriptions. This includes a free forever plan which allows you to send as many emails as you’d like every month to as many as 2000 subscribers. But it is also quite expensive compared to MailChimp and MailerLite and, therefore, you’ll need to do some comparison shopping. ActiveCampaign provides advanced automation that can be difficult to grasp for those who aren’t acquainted with the industry of email marketing.

Tags
ActiveCampaign allows you to add customer or product-related tags to your contacts. These tags allow you to target your emails based upon your customers’ behavior. They may not be included in any of the categories mentioned above. Automations use tags to conceal content and display contact information. Learn how tags can be used to build an active email list.

ActiveCampaign tags can be used to create an email database. To do this, you will need to add the names and email addresses of your contacts. You can also use conditional content to tag multiple contacts for different actions. Conditional content is exclusive to ActiveCampaign and available only on the Plus plan. It lets you segment your subscribers in ways that reduce the amount of emails you send. This lets you deliver highly relevant content to your subscribers.

Automated campaigns
Automated campaigns to build an email list can be extremely effective in keeping your business at the forefront of your customers’ minds, by providing them with timely information about the products and services that appeal to them. Instead of sending massive email blasts to your entire contact list it is possible to target your audience with specific content based on gender and location, as well as educational level. These segments can also be based upon buying habits. In addition to creating an email list automated email campaigns are effective for business-to business email marketing.

To make sure that your automation campaigns are working properly, you need to first test them. Automated emails should not be sent out in a hurry to your customers. Sending too many emails in one go can cause your customers to unsubscribe so focus on only the most important opportunities. Apart from testing the automation of your emails, it is important to also test different subject lines, content and CTAs to determine which ones generate the best results. You can track the performance of your campaigns using custom metrics that meet your goals.

Landing page builder
A landing page builder is a great tool to use when you are creating an email marketing list. ActiveCampaign’s drag-and-drop editor makes it easy to design stunning landing pages even for the most inexperienced users. ActiveCampaign has CRM capabilities that allow you to track leads and keep important contact details. The platform also offers the option of managing tasks, which include daily week, quarterly, and daily tasks.

You have the option to either choose pre-made templates or create a new page by using a drag-and-drop editor. With this tool you can include content, modify the layout, and even incorporate Google Analytics tracking code into the page. In just a few seconds, you can create an outstanding landing page. The landing page builder from ActiveCampaign comes with a number of additional tools to enhance your landing pages.