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Build an Email List With Active Campaign

If you’re looking to create an email list, you have many choices. But how do you select the best one? ActiveCampaign recommends you to create test lists and keep more than one. It is helpful to keep multiple lists to determine which ones are most likely convert. It is also important to choose an interface that is easy to use and tag options. This way, you can track and compare the performance of each list with others.

Features
One of the most effective characteristics of ActiveCampaign is the capability to segment customers based on their current stage of the buying cycle. ActiveCampaign’s advanced segmentation features allow you to send highly relevant emails based on certain segments’ interests and behavior. To personalize each email, you can employ dynamic content, such as images or videos. To manage your list, you can utilize the platform’s built in CRM.

However, one of the major drawbacks of ActiveCampaign is its incredibly complicated process. Each step requires multiple steps, like creating segments and creating leads. ActiveCampaign offers a number of in-app help articles as well as a complete training library. However, it’s so complex that you may be overwhelmed. ActiveCampaign’s email campaigns aren’t designed to work with all email clients but they do display correctly on mobile devices.

Cost
ActiveCampaign pricing is something you may be interested in if you are looking to set up an email database for your small-scale business. It’s a relatively affordable service compared to other email marketing platforms, but if want to get the most value of your marketing budget, it’s best to conduct some research before you decide. There are several features you can make use of to build your list such as email segmentation and split testing.

The cost for building an email list with ActiveCampaign differs greatly based on the features you want. The basic plan is free for 500 subscribers. After you reach the limit of 25,000 contacts, you will have to pay $49/month. If you think you require more features, you can upgrade to a more expensive package in the current billing cycle. The cost of ActiveCampaign’s email list is contingent on the number of subscribers it has.

Interface simple to use
The interface of ActiveCampaign is easy to use to create your email list. This tool has an easy-to-use interface that lets you create your welcome, abandoned-cart recovery and order confirmation, as well as upsell and downsell series of emails. You can also create your opt-in forms, communicate to prospects, and even offer discounts on popular coaching products. It’s simple to use and includes a lot of features.

Advanced features: ActiveCampaign offers a variety of subscriptions and plans for paid users that include a free forever plan that lets you send as many emails as you like each month to up 2000 subscribers. However, it’s expensive when compared to MailChimp and MailerLite and, therefore, you’ll need to do some comparison shopping. ActiveCampaign provides advanced automation that is difficult to comprehend in case you aren’t familiar with the field of email marketing.

Tags
You can apply customer and tags that relate to products to your contacts in ActiveCampaign. These tags make it easier to send targeted emails based on your customers’ behaviour. They might not be included in any of the categories. Tags are commonly used in automated systems to conceal content and show important contact information. If you’re wondering how you can make use of tags in building an email list that has an active campaign, read on to find out more.

To make use of tags to create an email list using ActiveCampaign it is necessary to include names of contacts, email addresses, as well as other information that will allow you to segment your contacts. If you have many contacts, you can use conditional content and tag them for different actions. Conditional content is only available to ActiveCampaign and is available only on the Plus plan. It lets you segment your subscribers in ways that can reduce the amount of email messages sent. This helps you deliver hyper-relevant content to your subscribers.

Automated campaigns
Automated campaigns to build an email list can be extremely effective in keeping your business at the forefront of your clients’ minds, providing them with current information on the products and services that will interest them. Instead of sending out mass emails being sent out to your entire email list, content that is targeted can be targeted to specific customers depending on gender, geographic location and education level, among other variables. These segments can be also created based on purchasing habits. Automated email campaigns aren’t just beneficial for building an email list but also for business-to-business marketing.

First, you should always test the automation campaigns to ensure that they’re functioning as intended. Automated emails should be distributed in a way that customers don’t get bombarded. Sending too many emails in one go can cause your customers to unsubscribe so focus on only the most important opportunities. In addition to testing the automated nature of your emails, you must also test different subject lines, content, and CTAs to determine which generate the best results. You can even track the performance of your campaigns with specific metrics that are based on your objectives.

Landing page builder
A landing page builder is an excellent tool to use when you are building an email marketing list. The drag-and-drop editor of ActiveCampaign allows you to create stunning landing pages, even for the most inexperienced users. ActiveCampaign also offers CRM capabilities that allow you to track leads and save important contact information. The platform also provides the option of managing tasks, which include daily weekly, monthly, and quarterly tasks.

You can make use of pre-made templates or design a completely new page with an editor that drags and drops. With this tool it is possible to add content, alter the layout, and even incorporate Google Analytics tracking code to the page. In just a few minutes, you can build an impressive landing page. The landing page builder of ActiveCampaign comes with a host of other tools that can help you improve your landing pages.