Pipedrive Plans

Build an Email List With Active Campaign

If you’re looking for ways to build an email list, you have many choices. What should you do to choose the most effective one? ActiveCampaign suggests you make test lists and keep more than one. It is helpful to keep multiple lists so that you can determine which ones are most likely convert. In addition to features, search for a website that has an simple interface and tag options. This means you can monitor and examine the performance of every list with the other.

Features
ActiveCampaign’s most powerful feature is the ability to segment customers according to their buying stage. ActiveCampaign’s advanced segmentation features allow you to send highly relevant emails to specific segments based on their preferences and behaviour. To personalize each email, you can use dynamic content like videos or images. You can even make use of the CRM built into the platform to manage your email list.

The main issue with ActiveCampaign is its complex process. There are multiple steps to follow for each step, from creating segments and setting up leads scores. While ActiveCampaign does provide a range of help articles within the app as well as an extensive library of training resources, the system’s functionality is so extensive that you may feel overwhelmed. ActiveCampaign’s email campaigns are not optimized for all email clients, however they do display in a suitable format on mobile devices.

Cost
If you’re looking to create an email list for your small company, you’re probably thinking about ActiveCampaign pricing. While the service is affordable compared to other email marketing platforms, you must conduct some research before you make any choices. There are a number of features that you can utilize to build your list, including segmentation for emails and split testing.

The cost of creating an email list with ActiveCampaign will vary based on the features that you require. The basic plan is free for 500 subscribers. Once you’ve reached the limit of 25,000 contacts, you will have to pay $49/month. You can upgrade your plan during the current billing cycle to a higher-priced package if you feel you’ll require more features. The cost of creating an email list with ActiveCampaign is contingent on the number of subscribers you have.

Interface is easy to use
Easy to use interface to create an email list using ActiveCampaign. This tool has an easy-to-understand interface that lets you design your welcome abandoned cart recovery ordering confirmation, as well as downsell and upsell series of emails. You can also build your opt-in forms and connect with your prospects to offer discounts on popular coaching products. There are a variety of options to choose from, and the interface is straightforward and easy to use, making it a good option for beginners.

Advanced features: ActiveCampaign offers several paid plans and subscriptions. This includes a cost-free forever plan which allows you to send as many email messages as you want each month to as many as 2000 subscribers. However, it’s expensive when compared to MailChimp and MailerLite and, therefore, you’ll need to conduct some comparison shopping. ActiveCampaign offers advanced automation that is difficult to understand when you’re not familiar with the world of email marketing.

Tags
You can apply customer and product-related tags to your contacts in ActiveCampaign. These tags let you tailor your emails based on your customers’ actions. But they don’t belong to one of the categories listed above. Tags are commonly used in automated systems to hide content and to display vital contact information. Learn how tags can be used to create an active email list.

To create tags for an email list using ActiveCampaign it is necessary to include names of contacts along with email addresses as well as other information that will allow you to segment your contacts. If you have lots of contacts, it is possible to use conditional content and tag them for various actions. Conditional content is exclusive to ActiveCampaign and is only available on the Plus plan. It lets you segment your subscribers in ways that reduce the amount of emails that are sent. This helps you deliver hyper-relevant content to your subscribers.

Automated campaigns
Automated campaigns to build an email list can be extremely effective in keeping your business in the forefront of your customers’ mindsby providing them with timely information about the products and services that appeal to them. Instead of mass email blasts that are sent to your entire contact list, targeted content can be targeted to specific customers by gender, location and education level, among other aspects. These segments can also be created according to the purchase habits of your customers. Automated email campaigns are not only useful for creating an email database, but also for business-to-business marketing.

First, you must test the automation campaigns to ensure they’re functioning as intended. Automated emails should be distributed to ensure that your customers don’t get bombarded. Sending too many emails at one time could lead to customers unsubscribing. Therefore, focus on the most important opportunities. You should test the effectiveness of your emails. Additionally, you should test different subject lines, content, CTAs and CTAs to determine which produce the best results. You can monitor the effectiveness of your campaigns using custom metrics that match your goals.

Landing page builder
If you’re creating an email marketing list, you might need to think about using a landing-page builder. ActiveCampaign provides a simple drag-and-drop editor that allows even the least experienced users to create stunning landing pages. ActiveCampaign has CRM capabilities that allow you to track leads and to store valuable contact information. The platform offers tasks management options that include weekly, daily and quarterly tasks.

You can either choose pre-made templates or create your own page using a drag and drop editor. With this tool you can include content, modify the layout, and even incorporate Google Analytics tracking code on the page. In just a few minutes, you can design a stunning landing page. ActiveCampaign’s landing page builder also includes a variety of other tools that can help you improve your landing pages.