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Build an Email List With Active Campaign

If you’re looking for ways to build an email list, you have many options. What should you do to choose the best one? ActiveCampaign suggests that you create test lists and have more than one. A variety of lists are helpful so you know which ones are most likely to be converted. In addition to features, search for a service that has easy to use interface and tag options. This lets you observe and compare performance of different lists.

Features
The most effective feature of ActiveCampaign is the ability to segment customers based on their buying stage. ActiveCampaign’s advanced segmentation capabilities allow you to send highly relevant emails in response to certain segments’ interests and behaviors. You can use dynamic content, such as images and videos to personalize each email. You can also make use of the platform’s built-in CRM to manage your email list.

The main issue with ActiveCampaign is its complicated process. There are numerous steps to complete each step, such as the creation of segments and a lead score. ActiveCampaign provides a range of help articles that are available in the app, along with a comprehensive training library. But it’s so complicated that you could feel overwhelmed. ActiveCampaign’s emails aren’t optimized for all email clients, however they display in a suitable format on mobile devices.

Cost
ActiveCampaign pricing is something that you might be interested in if are looking to create an email database for your small-scale business. Although the service is affordable when compared with other email marketing platforms, you must conduct some research prior to making any decisions. There are a variety of options to build your email list, including split testing and email segmentation.

The cost for ActiveCampaign’s email list is based on the features you need. The basic plan is free for 500 subscribers. Once you’ve reached the limit of 25000 contacts, you’ll be charged $49/month. You can upgrade your plan during the current billing period to a higher priced package if you think you’ll require more functions. The cost for building an email list using ActiveCampaign is contingent on the number of subscribers you have.

Interface is easy to use
Simple to use interface to create an email list with ActiveCampaign. This tool offers a simple-to-understand interface that allows you to set up your welcome, abandoned cart recovery ordering confirmation, as well as downsell and upsell series of emails. You can also set up your opt-in forms, connect to prospects, and even offer discounts on popular coaching products. It is easy to use and has a wealth of options.

Advanced features: ActiveCampaign offers a variety of subscriptions and plans for paid users which include a no-cost forever plan that lets you send as many emails as you want every month, to up to 2000 subscribers. But it is also quite expensive compared to MailChimp and MailerLite which is why you have to conduct some comparison shopping. ActiveCampaign offers advanced automation that is difficult to understand for those who aren’t acquainted with the industry of email marketing.

Tags
ActiveCampaign allows you to add customer or product-related tags to your contacts. These tags allow you to send targeted emails based on your customers’ actions. They may not be included in any of the categories. Tags are commonly used in automations to hide content and to display vital contact information. Learn how tags can be utilized to create an active email list.

To build an email list with ActiveCampaign it is necessary to include the names of your contacts along with email addresses as well as other information that will help you segment your contacts. You can also make use of conditional content to tag multiple contacts for different actions. Conditional content is only available to ActiveCampaign and available only on the Plus plan. This allows you to segment your subscribers in ways that reduce the number of emails sent. This allows you to deliver highly relevant content to your subscribers.

Automated campaigns
Automated emails can be highly efficient in keeping your company top of mind for your customers. They provide them with current information about the products and services they are interested in. Instead of sending out mass email blasts to your entire contact list you can focus on your customers with targeted content by gender and location, as well as educational level. These segments can also be created based on purchasing habits. In addition to creating an email list automated email campaigns can be beneficial for businesses-to-business marketing.

In the beginning, you must test the automation campaigns to make sure they’re functioning as intended. Automated emails should be spaced in a way that customers don’t feel bombarded. Sending too many emails simultaneously could cause customers to unsubscribe. Therefore, focus on the most important opportunities. You should test the effectiveness of your emails. Also you should try different subject lines, content, CTAs and CTAs to determine which are the most effective. You can track the performance of your marketing campaigns using specific metrics that are tailored to your objectives.

Landing page builder
If you’re creating an email marketing list, you might want to consider using a landing-page builder. ActiveCampaign offers a simple drag and drop editor, allowing even the most inexperienced users to easily create stunning landing pages. ActiveCampaign has CRM capabilities that allow you to track leads and to store important contact information. The platform provides task management options , which include daily, weekly, and quarterly tasks.

You have the option to choose from pre-made templates or create your own page using a drag-and drop editor. This tool allows you to add content, alter the layout, and even integrate Google Analytics tracking code. With just a few clicks the mouse, you’ll create a stunning landing page in a matter of minutes. The landing page builder from ActiveCampaign comes with a number of additional tools to help improve your landing pages.