Build an Email List With Active Campaign
If you’re looking to create an email list, there are numerous options. How do you choose the right one? ActiveCampaign recommends having multiple test lists. It is helpful to have several lists so you can determine which are most likely to be converted. Also, you should look for an application that has easy-to-use interfaces and tag options. This means you can monitor and examine the performance of every list against other.
The most effective feature of ActiveCampaign is the ability to segment customers according to their buying stage. ActiveCampaign’s advanced segmentation capabilities let you to send relevant emails to specific groups based on their interests and behavior. To personalize every email, you can utilize dynamic content like images or videos. You can even make use of the built-in CRM feature of the platform to manage your email list.
ActiveCampaign’s biggest problem is its complex process. Each step requires several steps, such as creating segments and creating leads. While ActiveCampaign offers a range of help content in-app and a comprehensive training library however, the functionality of the system is so extensive that you may be overwhelmed. The ActiveCampaign email campaigns aren’t optimized for all email clients, but they display in a suitable format on mobile devices.
ActiveCampaign pricing is something you may be interested in if are in the market to create an email database for your small-scale business. It’s a relatively affordable service compared to other email marketing platforms, but if want to make the most of your marketing budget, you’ll need to do some research prior to. There are a lot of options to build your email list which include split testing and email segmentation.
The cost for ActiveCampaign’s email list differs based on the features you need. The basic plan is free for up to 500 subscribers, however when you reach the 25,000 contact limit, you’ll be required to pay $49 per month. You can also upgrade during your current billing cycle to a higher-priced package if you feel you’ll require more features. The cost for building an email list with ActiveCampaign is dependent on the number of subscribers you have.
Easy to use interface
The interface of ActiveCampaign is simple to use for building your email list. This tool comes with a user-friendly interface that allows you to set up your welcome, abandoned-cart recovery orders confirmation, upsell and downsell series of emails. You can also create your opt-in forms, connect to prospects, and even offer discounts on popular coaching products. There are numerous options to choose from, and the interface is simple and easy to use, making it a good option for anyone who is just starting out.
Advanced features: ActiveCampaign offers a variety of subscriptions and plans for paid users, including a free forever plan that lets you send as many emails as you want every month to up to 2000 subscribers. However, it’s also expensive compared to MailChimp and MailerLite, so you need to conduct some comparison shopping. ActiveCampaign offers advanced automation that is difficult to comprehend in case you aren’t familiar with the world of email marketing.
ActiveCampaign allows you to add product or client-related tags to your contacts. These tags allow you to tailor your emails based on your customers’ behavior. They might not be included in any of the categories. Tags are used most often in automations to hide content and display essential contact information. Learn how tags can be used to build an active email list.
ActiveCampaign tags can be used to build an email database. To create this database, you will need to include the names and email addresses of your contacts. You can also apply conditional content to tag multiple contacts for various actions. Conditional content is exclusive to ActiveCampaign and available only on the Plus plan. It allows you to segment your subscribers into ways that reduce the amount of email messages sent. This lets you provide relevant content to your subscribers.
Automated campaigns to build an email list can be incredibly efficient in keeping your company at the forefront of your customers’ minds, by providing them with timely information about the products and services that interest them. Instead of sending out mass emails to your entire list of contacts you can target your customers with targeted content based on gender or location, as well as by education level. These segments can also be based upon buying habits. In addition to creating an email list, automated email campaigns are also useful for business-to-business email marketing.
To ensure that your automation campaigns are working correctly, you should first test them. Automated email messages should be spaced appropriately so that your customers don’t receive a lot of emails. Sending too many emails in one go can cause your customers to unsubscribe so focus on only the most important opportunities. Aside from testing the automation of your emails, you should also test different subject lines, content and CTAs to determine which ones produce the best results. You can monitor the effectiveness of your campaigns using specific metrics that are tailored to your goals.
Landing page builder
If you’re creating an email marketing list, you may need to think about using a landing page creator. The drag-and-drop editor in ActiveCampaign makes it easy to create stunning landing pages even for the most inexperienced users. It also comes with CRM capabilities that allows you to track leads and keep valuable contact details. The platform also offers task management options that include weekly, daily and quarterly tasks.
You can select to utilize pre-designed templates or create your own page completely using a drag-and-drop editor. With this tool it is possible to add content, customize the layout, and even integrate Google Analytics tracking code on your website. In just a few minutes, you can design an impressive landing page. The landingpage builder of ActiveCampaign comes with numerous additional tools that can be utilized to enhance your landing pages.