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Build an Email List With Active Campaign

If you’re looking to build an email list, there are several options. What is the most effective one? ActiveCampaign suggests having multiple test lists. It is helpful to have multiple lists to identify which ones are the most likely to convert. In addition to features, look for a website that has an simple interface and tag options. This lets you analyze and compare the performance of various lists.

Features
One of the most powerful features of ActiveCampaign is the ability to segment customers according to their buying cycle. ActiveCampaign’s advanced segmentation capabilities allow you to send highly relevant emails to specific segments based on their interests and behavior. It is possible to use dynamic content, like videos and images to personalize each email. You can even make use of the platform’s built-in CRM to manage your list.

The main problem with ActiveCampaign is the complicated process. There are multiple steps to complete each procedure, including setting up segments and creating leads scores. ActiveCampaign offers a number of help articles within the app as well as a complete training library. However, it’s so complex that you may feel overwhelmed. ActiveCampaign’s email campaigns are not optimized for all email clients, but they display in a proper format on mobile devices.

Cost
ActiveCampaign pricing is something that you might be interested in if are in the market to create an email database for your small business. The service is relatively inexpensive when compared to other marketing platforms, but if you want to maximize the value of your marketing budget, you’ll need to conduct some research prior to. There are a lot of options to build your email list that include split testing and email segmentation.

ActiveCampaign’s cost for building an email list differs based on what features you require. The basic plan is free for 500 subscribers. Once you’ve reached the limit of 25,000 contacts, you will be required to pay $49 per month. You can upgrade your plan during the current billing cycle to a more costly plan if you think you’ll need more functionality. The cost of establishing an email list with ActiveCampaign depends on the number of subscribers you have.

Interface is easy to use
The interface of ActiveCampaign is simple to use to create your email list. This tool provides a simple-to-use interface that allows you to set up your welcome, abandoned cart recovery, order confirmation, upsell/downsell series of emails. You can also set up your opt-in forms, connect with prospects, and provide discounts on popular coaching products. It is easy to use and includes a lot of features.

Advanced features: ActiveCampaign offers a variety of paid plans and subscriptions which include a no-cost forever plan that lets you send as many emails as you want each month to up to 2000 subscribers. It’s expensive in comparison to MailChimp or MailerLite so it is worthwhile to do some comparison shopping. ActiveCampaign offers advanced automation that is difficult to understand if you are not familiar with the email marketing industry.

Tags
You can assign customer and tags related to products to your contacts in ActiveCampaign. These tags make it easier to target your emails based on the customers’ actions. They may not belong to any of the categories above. Automations employ tags to conceal content and display contact information. Learn how tags can be utilized to build an active email list.

To use tags to build an email list with ActiveCampaign You must include the names of the contacts, email addresses, as well as other information that will allow you to segment your contacts. If you have a lot of contacts, you may use conditional content and tag them for different actions. ActiveCampaign only offers conditional content on the Plus plan. It allows you to segment your subscribers in ways that reduce the amount of emails that are sent. This lets you send relevant content to your subscribers.

Automated campaigns
Automated emails can be highly efficient in keeping your business in the minds of your customers. They give them timely information on the products and services they are interested in. Instead of sending out mass email blasts to your entire list of contacts you can target your customers by focusing your content on gender, location, and education level. These segments can also be based on buying habits. Automated email campaigns are not just beneficial for building an email list , but are also beneficial for business-to-business marketing.

To ensure that your automation campaigns are running correctly, you should first test them. Automated emails should not be sent in a flurry to your customers. Sending too many emails at once could cause customers to unsubscribe. Therefore, you should focus on the most important opportunities. Apart from testing the automation of your emails, you should also test different subject lines, content, and CTAs to determine which ones produce the best results. You can also monitor the performance of your campaigns with customized metrics that match your objectives.

Landing page builder
A landing page builder is a great tool to use when you are creating an email marketing list. The drag-and-drop editor of ActiveCampaign allows you to create stunning landing pages, even for the most inexperienced users. It also includes CRM capabilities that let you track leads and record valuable contact information. The platform also provides task management options, including daily or weekly tasks, as well as quarterly tasks.

You can either make use of pre-made templates or design your own page completely using an editor that drags and drops. With this tool you can add information, change the layout, and even incorporate Google Analytics tracking code into your site. In just a few minutes, you can create an impressive landing page. The landing page builder from ActiveCampaign includes a variety of other tools that can help you improve your landing pages.