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Build an Email List With Active Campaign

If you’re trying to build an email list, there are numerous options. How do you choose the best one? ActiveCampaign suggests that you create test lists and keep more than one. It is beneficial to have multiple lists to determine which ones are most likely to convert. It is also important to choose an online service that has user-friendly interfaces and tags that are easy to use. This allows you to track and analyze the performance of each list against other.

Features
The most effective feature of ActiveCampaign is the ability to segment customers according to their buying stage. ActiveCampaign’s advanced segmentation capabilities let you to send highly relevant emails to specific segments based upon their interests and behavior. You can utilize dynamic content, such as videos and images to personalize each email. You can even use the built-in CRM of the platform to manage your email list.

One of the biggest disadvantages of ActiveCampaign is its incredibly complicated process. There are numerous steps to follow for each step, such as the creation of segments and a lead score. While ActiveCampaign offers a range of help articles in the app and a comprehensive training library however, the functionality of the system is so extensive that it can make you be overwhelmed. ActiveCampaign’s email marketing campaigns aren’t optimized for all email clients, but they do show in a format that is suitable on mobile devices.

Cost
ActiveCampaign pricing is something you might be interested in if you are in the market to create an email database for your small business. Although the service is quite affordable in comparison to other email marketing platforms, you must conduct some research prior to making any choices. There are a number of features you can use to create your list such as email segmentation and split testing.

The cost of creating an email list with ActiveCampaign varies greatly depending on the features that you require. The basic plan is free for 500 subscribers. After you reach the limit of 25,000 contacts, you will be charged $49/month. You can also upgrade during your current billing cycle to a more costly package if you think you’ll require more functions. The cost for building an email list with ActiveCampaign depends on how many subscribers you have.

Interface simple to use
An easy-to-use interface to build an email list with ActiveCampaign. This tool comes with a user-friendly interface that lets you set up your welcome, abandoned cart recovery order confirmation, upsell/downsell series of emails. You can also create your opt-in forms and connect with prospects to offer discounts on popular coaching products. It’s simple to use and comes with a variety of features.

Advanced features: ActiveCampaign offers several paid plans and subscriptions. This includes a free forever plan that allows you to send as many email messages as you’d like per month to up to 2000 subscribers. However, it’s also expensive compared to MailChimp and MailerLite and, therefore, you’ll need to do some comparison shopping. ActiveCampaign does offer an advanced automation process , but it can be difficult to comprehend without prior experience in the marketing via email industry.

Tags
You can apply customer and product-related tags to your contacts in ActiveCampaign. These tags allow you to target your emails based on your clients’ behaviour. They may not belong to any of the categories above. Automations employ tags to conceal content and display contact information. If you’re wondering how to make use of tags in building an email list with an active campaign, keep reading to learn more.

To make use of tags to create an email list using ActiveCampaign it is necessary to include the names of the contacts emails, names, and other data that can help you segment your contacts. You can also apply conditional content to tag multiple contacts for various actions. Conditional content is exclusive to ActiveCampaign and available only on the Plus plan. It allows you to segment your subscribers into ways that reduce the number of emails sent. This lets you deliver relevant content to your subscribers.

Automated campaigns
Automated emails can be highly efficient in keeping your company top of mind for your customers. They provide them with timely information about the products and services they are interested in. Instead of sending out massive email blasts to your entire list of contacts, you can target customers with specific content based on gender and location, as well as educational level. These segments can be also created according to the purchase habits of your customers. Automated email campaigns are not only useful for creating an email list , but are also beneficial for marketing to businesses.

To ensure that your automation campaigns work properly, you need to first test the effectiveness of your automation campaigns. Automated emails should be spaced according to the intended frequency so that your customers don’t get bombarded. Sending too many emails in one go can cause your customers to unsubscribe therefore, you should focus on the most important opportunities. Aside from testing the automation of your emails, it is important to also test different subject lines, content and CTAs to determine which ones will yield the greatest results. You can also monitor the effectiveness of your campaigns by using specific metrics that are based on your goals.

Landing page builder
If you’re building an email marketing list, you may be interested in using a landing-page builder. ActiveCampaign’s drag-and-drop editor allows you to create stunning landing pages even for the most novice users. The software also offers CRM capabilities, which allows you to track leads and store important contact information. The platform also provides the option of managing tasks, which include daily week, quarterly, and daily tasks.

You have the option to either choose pre-made templates or create your own page using a drag-and drop editor. This tool lets you add content, alter your layout, and even include Google Analytics tracking code. With just a few clicks of the mouse, you’ll create a stunning landing page in just a few minutes. The landing page builder from ActiveCampaign includes a variety of other tools to improve your landing pages.