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Build an Email List With Active Campaign

If you’re looking to build an email list, there are numerous options. How do you choose the most effective one? ActiveCampaign recommends you to create test lists and keep more than one. A variety of lists are helpful to know which lists are most likely to convert. Also, you should look for a service with easy-to-use interfaces and tag options. This lets you track and analyze the performance of each list with the other.

Features
One of the most effective features of ActiveCampaign is the capability to segment customers based on their buying cycle. ActiveCampaign’s advanced segmentation capabilities enable you to send highly relevant emails based on specific segments’ interests and behavior. It is possible to use dynamic content, like images and videos, to personalize each email. To manage your list, you can make use of the platform’s built in CRM.

ActiveCampaign’s biggest problem is its complex process. There are numerous steps to complete for each step, from creating segments and setting up an lead score. While ActiveCampaign offers a range of help articles within the app as well as an extensive library of learning resources, the system’s functionality is so extensive that it can make you be overwhelmed. ActiveCampaign’s email campaigns aren’t optimized for all email client, but they display properly on mobile devices.

Cost
If you’re looking to build an email list for your small-sized company, you’re probably thinking about ActiveCampaign pricing. The service is reasonably priced in comparison to other email marketing platforms, but if you want to maximize the value of your marketing budget, it’s best to do some research prior to. There are a number of features that you can utilize to create your list, including email segmentation and split testing.

The cost for building an email list with ActiveCampaign is a lot based on the features you require. The basic plan is free for 500 subscribers. Once you’ve reached the limit of 25,000 contacts, you will have to pay $49 per month. If you feel you need more functionality you can upgrade to a costlier package at the time of your current billing cycle. The cost for ActiveCampaign’s email list is based on how many subscribers it has.

Interface is easy to use
Simple to use interface to create an email list using ActiveCampaign. This tool comes with a user-friendly interface that allows you to create your welcome, abandoned-cart recovery, order confirmation, upsell and downsell series of emails. You can also build your opt-in forms and connect with prospects to offer discounts on popular coaching products. It’s easy to use and has a wealth of options.

Advanced features: ActiveCampaign offers several paid plans and subscriptions. This includes a free forever plan that lets you send as many emails as you want each month to up to 2000 subscribers. But it is also quite expensive when compared to MailChimp and MailerLite which is why you have to conduct some comparison shopping. ActiveCampaign provides advanced automation that is hard to comprehend for those who aren’t acquainted with the field of email marketing.

Tags
You can assign customer and tags related to your products to your contacts in ActiveCampaign. These tags allow you to target your emails based upon your customers’ behaviors. However, they might not fall under any of the categories above. Tags are typically used in automated applications to hide content and display essential contact information. Learn how tags can be utilized to create an active email list.

To make use of tags to create an email list with ActiveCampaign you need to add the names of the contacts emails, names, as well as other information that will help you segment your contacts. If you have many contacts, you may use conditional content and tag them for various actions. ActiveCampaign only offers conditional content on the Plus plan. This lets you segment your subscribers in ways that reduce the number of emails that are sent. This lets you provide relevant content to your subscribers.

Automated campaigns
Automated email campaigns can be extremely effective in keeping your business prominent among your customers. They give them timely information about the products and services they are interested in. Instead of mass email blasts being sent to all your list of contacts, targeted content can be targeted to specific customers according to gender, location, education level, and other factors. These segments can also be based on buying habits. Apart from creating an email list automated email marketing campaigns are useful for business-to-business email marketing.

To make sure that your automation campaigns are working properly, first test the effectiveness of your automation campaigns. Automated emails shouldn’t be sent out in a rush to your customers. Sending too many emails at once could make your customers unsubscribe, so concentrate on the most important opportunities. Aside from testing the automation of your emails, you should also test different topics, subject lines, and CTAs to determine which ones generate the best results. You can measure the effectiveness of your campaigns with customized metrics that will meet your goals.

Landing page builder
If you’re creating an email marketing list, you may need to think about using a landing page builder. ActiveCampaign provides a simple drag-and-drop editor that allows even the novice users to create stunning landing pages. It also includes CRM capabilities, which allow you to track leads and record valuable contact information. The platform also offers tasks management options, such as daily weekly, monthly, and quarterly tasks.

You have the option to choose from pre-made templates or create a new one using a drag-and drop editor. This tool allows you to add content, modify your layout, and even integrate Google Analytics tracking code. In just a few minutes you can create a stunning landing page. The landingpage builder in ActiveCampaign has many additional tools you can use to enhance your landing pages.