Build an Email List With Active Campaign
If you’re looking to build an email list, you have several options. How do you choose the best one? ActiveCampaign recommends you to create test lists and keep more than one. It is beneficial to have multiple lists to know which lists are most likely to be converted. It is also important to choose an interface that is easy to use and tag options. This allows you to track and evaluate the performance of each list with others.
The most powerful feature of ActiveCampaign is the ability to segment customers based on their buying stage. ActiveCampaign’s advanced segmentation capabilities allow you to send highly relevant emails according to certain segments’ interests and behaviours. To personalize each email, you can use dynamic content such as images or videos. To manage your email list, use the CRM built into the platform.
The main issue with ActiveCampaign is its complicated process. There are numerous steps to complete for each step, from the creation of segments and leads scores. ActiveCampaign provides a range of help articles within the app along with a comprehensive training library. But it’s so complicated that you might feel overwhelmed. The ActiveCampaign email campaigns aren’t optimized for all email clients, however they show in a format that is suitable on mobile devices.
ActiveCampaign pricing is something that you might be interested in if you are looking to build an email database for your small business. Although the service is quite affordable compared to other email marketing platforms you will need to do some research prior to making any decision. There are several features you can use to create your list, including segmentation of emails and split testing.
The cost of creating an email list using ActiveCampaign varies greatly depending on the features you require. The basic plan is free for 500 subscribers. After you reach the limit of 25000 contacts, you’ll be required to pay $49 per month. If you feel you need more features, you can upgrade to a costlier package during your current billing cycle. The cost of ActiveCampaign to build an email list will depend on how many subscribers it has.
Interface is simple to use
Easy to use interface for building an email list with ActiveCampaign. The tool comes with a simple interface that allows you to design your welcome, abandoned cart recovery, order confirmation, and downsell and upsell series of emails. You can also create opt-in forms and connect with your prospects to offer discounts on popular coaching products. There are plenty of options to choose from and the interface is simple which makes it a great choice for beginners.
Advanced features: ActiveCampaign offers a variety of subscriptions and paid plans which include a no-cost forever plan that allows you to send as many emails as you want each month to up 2000 subscribers. But it is also quite expensive compared to MailChimp and MailerLite which is why you have to compare the options. ActiveCampaign does provide an advanced automation system that is difficult to comprehend without previous experience in the industry.
You can assign customer and product-related tags to your contacts in ActiveCampaign. These tags allow you to tailor your emails based on your customers’ actions. They may not be included in any of the categories. Tags are commonly used in automated applications to hide content and display essential contact information. Learn how tags can be utilized to build an active email list.
To use tags to build an email list using ActiveCampaign, you must add names of contacts along with email addresses and other information that will help you segment your contacts. If you have a lot of contacts, you can make use of conditional content and tag them to perform different actions. Conditional content is only available to ActiveCampaign and is available only on the Plus plan. This lets you segment your subscribers in ways which reduce the number of emails sent. This allows you to send relevant content to your subscribers.
Automated email campaigns can be very efficient in keeping your business in the minds of your customers. They provide them with current information about the products and services they are interested in. Instead of sending mass email blasts to the entire contact list, you can target customers by focusing your content on gender or location, as well as by education level. These segments can also be created by analyzing the purchasing habits of customers. In addition to building an email database automated email campaigns can be beneficial for businesses-to-business marketing.
In the beginning, you must test your automation campaigns to ensure that they’re functioning as intended. Automated emails should be distributed in a way that customers don’t feel bombarded. Sending too many emails at once can cause your customers to unsubscribe, so concentrate on the most important opportunities. You should test the automated nature of your emails. Additionally you should try different subject lines as well as content, CTAs, and CTAs to see which ones yield the most results. You can even track the performance of your campaigns with custom metrics that reflect your goals.
Landing page builder
A landing page builder is a fantastic tool to use when you are building an email marketing list. ActiveCampaign’s drag-and-drop editor makes it easy to create stunning landing pages for even the least experienced users. ActiveCampaign also comes with CRM capabilities that let you track leads and to store valuable contact information. The platform also offers tasks management options, such as daily, weekly, and quarterly tasks.
You can use pre-made templates or create a completely new page with the drag-and-drop editor. This tool lets you add content, modify the layout, and even integrate Google Analytics tracking code. With just a few clicks the mouse, you’ll have a beautiful landing page in just a few minutes. The landing page builder from ActiveCampaign comes with a range of additional tools to help improve your landing pages.